Personal Branding is a Real Life Role Playing Game
Personal branding is WoW and Final Fantasy; you just don’t know it yet.
What is your goal when you’re playing a role playing game? Your goal is to level up your character, unlock every secret, find every hidden weapon, beat every boss, and ultimately, beat the game with a 100% completion rating. Your goal requires …
50+ Tips to Brand Yourself Online
Once you’ve designed your personal brand and have a personal brand name, use this handy list of suggestions to implement your personal branding strategy.
General purpose Show your expertise as much as possible. Publicize your brand-related successes and achievements. Make yourself easy to contact for thoughts and questions via email, Twitter, Skype, internet messaging, etc.…How to Show Resilience in a Crisis
My grandpa just died. Well, one of them. And I am in a state of total shock.
But it is Sunday night, and a lot of people are still counting on me. Which is why I’m writing this post.
I get that I can get out of everything if I just tell people I have …
The Best Source of Personal Brand Success is Already With You
“It is literally true that you can succeed best and quickest by helping others to succeed.” Napoleon Hill
It’s been said that the most lucrative source of profit for most companies is in their existing customer relationships. And, that it takes more effort to get new customers than to keep your current customers happy and …
7 Ways to Land Great Consulting Work While In Between Jobs
It is no secret that I am currently funding my job search through consulting work. This has many career-management benefits, but today I’m going to write about the only one you probably care about – green stuff to make your rent and buy groceries. Here are 7 ways to get yourself started and turn your …
Balancing Casualness and Formality
I just spent the past week at an industry conference, and after returning home, have come to appreciate the intricacies of personal branding and how you should conduct yourself when meeting a slew of new people, especially in a business setting.
The truth is, I am fond of people watching; I am fascinated by human …
Train the Trainer in Personal Branding
I was recently asked to conduct a Train the Trainer session with Program Managers for a major university’s continuing education organization. They wanted a brief session on the importance of Personal Branding.
The Program Managers were specifically interested two things:
1. The concept of personal branding as a career tool
2. How incoming students are …
Personal Branding Interview: Brian Solis
Today, I spoke with Brian Solis, who is a globally recognized expert on Web 2.0, Social Media, and the new technology landscape. He is the Principal of FutureWorks and his new book is called “Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR” which comes out on …
Michael Phelps: How To Fix Your Google CV
After his recent pot smoking incident, Michael Phelps’ Google CV went from stellar to cellar. Here’s what he can do to repair the damage.
News travels faster than everDan Schawbel’s interview with Ehud Furman explained that a Google CV is “the Google search results page returned for a name search”. In How Michael Phelps …
Personal Branding and Your Job Search
In the Executive Marketing courses I teach at UCLA I emphasize the importance of personal branding in today’s market environment. Personal branding is even more important in today’s job search.
Many workers have spent years building professional reputations and acquiring attributes that make them a unique executive candidate. And the workers who can articulate that …