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    Corporate Cultural Responsibility

    The pillars on which you build the foundation of your brand are truly important. Another essential consideration regarding that fact is some pillars are more complex than others. Culture is one of those sophisticated systems of support successful businesses employs to remain sustainable. As a result, here is another aspect of business culture that can …

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    Posted in Brand Yourself As, Career Development, Corporate Branding, Education, Employer Branding, entrepreneurship, Marketing, Me 2.0, Positioning, Reputation Management, Success Strategies

    (En)Counter Culture

    Whether you realize it or not, we are at a pivotal juncture in the marketing and advertising industry. This industry is one that is (and always has been) located at the point where information, entertainment, politics, technology, society & culture converge. The last four elements listed have become more prevalent since the turn of the …

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    Posted in Career Development, Corporate Branding, Employer Branding, entrepreneurship, Marketing, Positioning, Skill Development, Workplace Success

    How to Make Your Customers Feel Valued

    When your customers feel valued, they stay loyal to your business. Loyal customers also help you get new customers by telling about your business to their friends and coworkers. They do free word of mouth marketing for you and as a result, your business grows. Therefore, you need to value your customers and make them …

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    Posted in Employer Branding, Marketing, Personal Branding, Success Strategies

    Include The Right Instagram Hashtags For Your Brand Marketing

    Having a well-planned mobile marketing strategy is an important part of building your personal brand on social media. Leveraging hashtags to their fullest potential is also important for visibility and growth.

    Instagram is near the top of the networks today, which makes this a must-engage platform for brands. Posting relevant images and videos that your …

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    Posted in Marketing, Personal Branding, Social Media

    The Art of Attracting Customers for Your Brand With Inbound Marketing Tactics

    As a personal brand your website visitors mean potential sales and brand advocates. Inbound marketing is a well known technique that can help you build more visibility online.

    A well executed marketing plan is not enough any more in order to build a strong presence. The fact is that both social media and the state …

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    Posted in Marketing, Personal Branding

    How to Set Up Your Twitter Brand Account the Right Way

    Social media marketing is the best way to attract more leads and customers for your personal brand. People use their mobile phones as well as their computers to ask customer service questions, search for information, purchase services and products, and share with others what they have found. Twitter is still at the top of the …

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    Posted in Marketing, Personal Branding

    Low Budget Marketing Ideas for Any Businesses

    Creative Marketing

    Companies which don’t have big marketing budgets have to think differently and find out smart ways to market their products. If you are working in one of these companies, then this week’s blog post is for you. Below you can find 4 low budget and different marketing ideas for any businesses.

    Reuse What You Have: …

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    Posted in Corporate Branding, Marketing, Personal Branding, Success Strategies

    Why Corporate Promotional Products are Still Important

    Design Architecture

    All of the businesses want to reach out more and more customers and they try many different marketing tactics for this. They use social media, TV and magazine ads, and outdoor campaigns. However, they often forget promotional products or undervalue the power of them. Handing out free promotional products can be very powerful for your …

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    Posted in Corporate Branding, Employer Branding, Marketing, Workplace Success

    Branding on Social Media Made Easy: 15 Fail-Proof Strategies

    Social Media Branding What is one no-fail technique you use to personalize your brand voice on social media?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of …

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    Posted in Marketing, Media Branding

    Using the Holiday Season to Bolster Mobile Ecommerce

    Holiday ecommerce

    Holidays can be a trying time for any company. While some companies see increased profitability and patronage during this time of year, other businesses struggle with marketing, consumer interest and increasing labor costs. However, many of these issues can be eliminated by adapting your ecommerce platform to the mobile-centric nature of today’s online shoppers.

    Start …

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    Posted in entrepreneurship, Marketing
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