Why low-effort content is so addictive–and how you can use it to build your brand
We’ve all been there. You open your phone for a quick break, and before you know it, you’ve spent 30 minutes scrolling through short, snappy videos, memes, and bite-sized posts that barely require any effort to consume.
You don’t even remember how you got there. All you know is that it felt effortless—and oddly satisfying.…
Why certain ads feel irresistible—5 secrets from top marketing experts
Have you ever clicked on an online ad so fast you didn’t even realize what you were doing?
I’ve been there more than once. Sometimes, I’ll be scrolling through social media or browsing a website, and an ad just grabs my attention in a way that others don’t.
It’s like my curiosity is suddenly sparked, …
8 psychological triggers that make people say “yes” to your brand
Have you ever walked by a store, paused for a moment, and then found yourself stepping inside—almost against your better judgment?
I know I have, and it always fascinates me. Sometimes it’s the stylish window display, other times it’s a special offer that nudges me to explore.
Branding doesn’t stop at having a snappy slogan …
If you want to end up content and happy later in life, say goodbye to these 6 behaviors
Have you ever thought about what it takes to truly feel content and happy later in life?
It’s a question I’ve asked myself more and more over the years.
While success and fulfillment often seem tied to what we do, I’ve learned that just as much—if not more—depends on what we stop doing.
The habits, …
If you recognize these 8 signs, you’ve outgrown a friendship (without realizing it)
Friendships are a lot like plants; they need care, attention, and the right conditions to grow.
But sometimes, even with all the right elements, you’ll find that you’ve simply outgrown them. It’s a subtle shift that often happens without us even realizing it.
Hi there, I’m Lachlan Brown, Hack Spirit founder and an avid mindfulness …
Advertising Tactics for Law Firms That Actually Work
The legal landscape is changing, and with it, the way law firms attract clients. While traditional advertising methods like billboards and phone book listings might still have some relevance, the digital age demands a more sophisticated and targeted approach. As technology continues to advance, law firms need to explore SEO for law firms and adapt …
Small Business, Big Impact: Why a Cheap Telephone Answering Service is Essential for Growth
In the bustling cityscape of Chicago, small businesses strive to make their mark amidst fierce competition. With limited resources and the constant pressure to keep up with larger enterprises, these businesses face unique challenges. The need to establish a professional image, provide excellent customer service, and maximize every opportunity is paramount. Fortunately, there is a …
Drumstick Increases Awareness With Super Bowl Ad
Drumstick, the 96-year-old ice cream brand, is breaking new ground with its first-ever Super Bowl ad. Teaming up with creative agency Öpinionated, Drumstick is ready to make a splash during the Big Game. Despite being around long before the Super Bowl, Drumstick has managed to stay relevant and capture the attention of ice cream lovers …
The Biggest Brand Fails of 2023: Lessons Learned for Marketers
In the fast-paced world of digital marketing, staying on top of the latest trends, challenges, and technologies is crucial. However, even the most successful brands can make mistakes that lead to PR crises and damage their reputation. As we look back on the year 2023, it’s important to reflect on some of the biggest brand …
Super Bowl in Las Vegas: A Flavortown Tailgate Experience
The Super Bowl has long been recognized as one of the biggest sporting events in the United States, drawing millions of viewers and generating substantial excitement across the nation. In recent years, the Super Bowl has become more than just a football game; it has transformed into a cultural phenomenon, showcasing not only athletic prowess …