Author: Dan Schawbel

Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.
guest postPersonal BrandingReputation ManagementSEOSocial MediaSuccess Strategies

Google Searchability and Personal Branding Collide Face-to-Face

In collaboration with Robert David Hunter, one of Personal Branding Blog’s best commenter’s.  Robert currently works for International Quality and Productivity Center in New York. London based IQPC produces conferences and seminars for business leaders across 30 different industries. In his role as a Finance Division Sales Executive, Robert leverages his banking industry expertise in …

Career DevelopmentNetworkingPersonal BrandingPRReputation ManagementSEOSocial Media

Personal Branding Octopus Model of Relevancy

An octopus has eight tentacles, as does the subject of personal branding. Each tentacle has suction cups for sensing and tasting other sea creatures and objects such as coral. Personal branding touches each related topic in a dissimilar way. The personal brand or head of the octopus is the centerpiece for the model, which is …

Personal BrandingPodcastsSocial Media

Tools for Your Online Personal Brand: Website, Blog & Podcasting Equipment

Years ago, hiring technical programmers to develop websites was required. Businesses were forced to outsource to graphic designers, website consultants and few saw the power in personal branding. People that couldn’t afford these services lost the opportunity to showcase their personal brand online or even a new e-commerce website. The words “JavaScript”, “HTML”, “Pearl”, “C++” …

PeoplePersonal BrandingPRSocial MediaSuccess Strategies

A little bit of ‘personal PR’ can go a long way to building your personal brand

This is a cross-post, in unison with Chris Clarke, a gen-y PR professional and friend of mine. Chris works at NATIONAL Public Relations as Coordinator, New Media. His role is to educate their staff of consultants about online communications and integrate social media into existing client offerings.

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Public relations used to be synonymous with …