Windows 8, Twitter, and Branding Yourself Correctly
If your personal brand isn’t as strong as you expected by now, a confusing message might be the reason.
1) Windows 8I recently upgraded my main work computer to Windows 8. It didn’t go as I expected.
A few weeks before I upgraded, as the technology coverage was ramping up for the October 26th …
Personal Branding Weekly and Clarity in Social Communication
Editor’s Note: Have you ever experienced a low-ball salary offer and wondered what’s the best thing to do to come back from that? Author Skip Freeman, share some helpful tips to do that.
This week we covered that and what makes you valuable; the importance and power of Google AuthorRank (if you …
Google AuthorRank Helps Personal Branding
If you’ve been hearing some talk about Google’s new AuthorRank algorithm, you need to pay attention to what’s going on with it, because it’s going to affect not only your SEO, but your personal branding.
AuthorRank is Google’s determination of how much they trust you to provide interesting, valuable content, and not dirty, nasty spam.…
The Key to Making Videos That Turn Into Clicks
The New York Times had a telling article on small businesses earlier this month. The piece was called Small Players Seek an Alternative to the Expense of Pay-Per-Click and explained that, while Google Ad Sense was once a fantastic and affordable way of attracting web traffic, it’s become way too expensive.
It told the story …
Personal Branding Accelerates Professional Advancement
Smart, strategic personal branding can accelerate professional advancement. There is no getting around it, ignoring its importance, or doing it half heartedly.
What a smart, strategic personal branding plan and blueprint can do is frame what you stand for and how to stand out, get noticed and become credible in your field or community. How …
Be Authentic – To a Point
The other day, I was at an event where the speaker was advising attendees about the power of authenticity. During the Q&A, one of the audience members raised her hand and asked about how much authenticity the speaker advised. As the audience member explained, she was just beginning a career as a freelance copywriter, but …
12 Ways to Create Interesting Company Content in a Boring Industry
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back …
Personal Branding Weekly – Higher Google Results
EDITOR’S NOTE: This week the Young Entrepreneur Council weighed in on CEOs scavenging social media accounts of job candidates and author, Kristen Fisher, gave some practical tips on how to overcome horrible bosses.
There’s a saying that people don’t quit companies, they quit people (supervisors/managers). How to excel and propel your brand when “managing up” …
Personal Branding for Training Professionals
How do you promote yourself and share your knowledge and expertise without giving too much away? How do you make your potential clients understand how to do what you do, without giving them all the knowledge they need to do it without you.
You don’t. Share everything. Share it all.
For some people, this is …
Action Steps To Get Started With Blogging (Part 2)
Last week, I started a list of action steps for jump starting your personal branding when you suddenly need it. At this point, you should have registered your domain name, set-up a basic blog and most of your time figuring out exactly what you want.
Now that you have the blog set-up, what do you …