Personal Branding Interview: Jeanne Meister
Today, I spoke to Jeanne Meister, who is an internationally recognized workplace learning consultant, and the author of The 2020 Workplace (Harper). In this interview, Jeanne disects the 2020 workplace, shows some very interesting research findings, explains how companies can retain talent, gives her opinion on ROWE (I previously interviewed the creators of ROWE), and …
The Reputation Economy: Everyone is Selling Something
The dawn of a new marketplace has arrived that has changed the best practices of just about anything you can think of. We are sitting at the largest inflection point since the industrial revolution with the rise of 2.0 technology, crowdsourcing, the reputation economy, and social media. To be blunt, everything that used to work …
Personal Branding Interview: Jason Ryan Dorsey
Today, I spoke to Jason Ryan Dorsey, who is considered the Gen Y Guy®, an acclaimed keynote speaker, bestselling author, corporate consultant and award-winning entrepreneur. In the past twelve years, he has delivered 1,800 keynote speeches around the world, and his latest book is called Y-Size Your Business. In this interview, Jason tells us about …
You Need to Become a Personal Brand Talent Scout
Finding the right talent is a difficult task, just ask any headhunter. One thing that everyone forgets is that we are all in the “talent scouting” and “recruiting” business now. From building out your personal brand board of advisers to surrounding yourself with like-minded individuals, you need to be talent scout if you want to …
3 Reasons Why Personal Branding is Essential For Networking
When I was in college, I was always told that it’s all about who you know. I heard this common saying from teachers, my parents, older friends and managers at my internships. It was very hard to disagree with this phrase because I had spent months interviewing to get a job upon graduation because I …
Personal Branding Interview: Susan Whitcomb
Today, I spoke to Susan Whitcomb, who is the founder and president of The Academies and author of the new book, The Twitter Job Search Guide. In this interview, Susan explains what her own branding model is as a career coach, what you should and shouldn’t include on a resume, and brand consistency for job …
3 Personal Branding Theses For The New World of Work
Gone are the days when only college marketing majors and entrepreneurs had to know how to use marketing to build brands. These days, the internet has enabled everyone with a pulse and some ambition to take advantage of this growing platform. It’s all about survival …
Personal Branding Interview: Patricia Hunt Sinacole
Today, I spoke to Patricia Hunt Sinacole, an HR expert who runs First Beacon Group LLC and is also columnist for The Boston Globe. In this interview, Patricia talks about how job seekers can become more employable, what retail marketing strategies work in a job hunt, why companies should limit social media use at work …
Job Boards And Their New Role in Your “Social” Job Search
If you’re a job seeker, or you were in the past, then you know what a job board is. It’s a database of “open” positions at companies looking to hire specific talent and they are searchable by multiple filters, such as geography and company name. They make money per job listing and have other advertising …
Several Academic Degrees in One Personal Brand
If you have a resume with a long Education section which lists several degrees in different academic fields, and you want to know how to place them in the context of your overall personal brand while you look for a job, then maybe this blog post is for you.
What if you, say, studied marine …