Don’t Just Do It. Sing It.
Many marketing and business professionals alike follow Seth Godin’s blog from time to time. We have been inundated with his brilliant marketing mind and tend to put his strategies to practice. I am an avid reader of his daily blog but there are many times I wish that he spent more time on building a …
Personal Branding Interview: Simon Sinek
Today, I spoke to Simon Sinek, who is the author of Start With WHY, the creator of The Golden Circle, and a popular speaker. In this interview, Simon talks about what the WHY is, why companies need to have a sense of purpose, examples of companies and individuals that have a WHY, advice on finding …
Personal Branding Interview: Wendy Diamond
Today, I spoke to Wendy Diamond, who is the founder of Animal Fair, the premier lifestyle magazine and author of It’s a Dog’s World. Wendy is a great example of a someone who has positioned herself as a leading expert in her field. In this interview, Wendy talks about how she’s built a successful animal …
Personal Branding Tip: Stop Trying to Control Your Employees and Brand
Are you worried your corporate marketing department and lawyers are going to stop you from creating your personal brand? If you are, this post is for you and for the corporate control freaks fighting a fool’s battle.
The marketing department has lost control of the brandWhen I write and talk about personal branding, quite …
Personal Branding Interview: David Airey
Today, I spoke to David Airey, who is the author of Logo Design Love, and a very popular blogger with over 17,000 subscribers. David is a famous graphic designer from Northern Ireland, who knows a lot about branding from creating logos for many successful companies. In this interview, he talks about why a logo is …
One Sheets Can Market Your Book and Build Your Brand
One sheets are a powerful marketing tool for you to use marketing your book and promoting the services that make up your personal brand. One sheets are easy to produce and free to distribute.
One sheets are the ideal way to build your brand at minimum cost.
Once you create your first one sheet, you’ll …
The Importance of Content in Internet Success
I have always been blessed to have people around me that continue to push me into new ideas and new areas of conversation. I was having a conversation recently with a friend of mine and we landed on the topic of content. When it comes to content and Internet success my friend developed an equation …
Gordon Gecko and Information as a Commodity
I absolutely love the movie Wall Street. There are plenty of reasons why I love the movie but it is not because of the awesome acting, the dull color fade of the 1980’s, or the slicked back hair styles of Charlie Sheen and Michael Douglas. It is one line that makes the movie… one line …
Personal Branding Magazine Issue 11 Seth Godin Interview Preview
For the February issue of Personal Branding Magazine, Seth Godin will grace the cover, with an exclusive and lengthy interview I conducted with him about his new book, Linchpin: Are You Indispensable. Out of all his bestselling books, this one is the closest related to personal branding because it focuses on becoming indispensable, meaning that …
Free Sample: Personal Branding Magazine Issue 11 With Seth Godin & Guy Fieri
Volume 3, Issue 3 is about becoming so important to your company, your customers and the people around you, that they can’t live without you. When that occurs, you’ll be making more money, have better relationships and wield a …