Personal Branding Tip: Stop Trying to Control Your Employees and Brand
Are you worried your corporate marketing department and lawyers are going to stop you from creating your personal brand? If you are, this post is for you and for the corporate control freaks fighting a fool’s battle.
The marketing department has lost control of the brandWhen I write and talk about personal branding, quite …
Personal Branding Interview: David Airey
Today, I spoke to David Airey, who is the author of Logo Design Love, and a very popular blogger with over 17,000 subscribers. David is a famous graphic designer from Northern Ireland, who knows a lot about branding from creating logos for many successful companies. In this interview, he talks about why a logo is …
One Sheets Can Market Your Book and Build Your Brand
One sheets are a powerful marketing tool for you to use marketing your book and promoting the services that make up your personal brand. One sheets are easy to produce and free to distribute.
One sheets are the ideal way to build your brand at minimum cost.
Once you create your first one sheet, you’ll …
The Importance of Content in Internet Success
I have always been blessed to have people around me that continue to push me into new ideas and new areas of conversation. I was having a conversation recently with a friend of mine and we landed on the topic of content. When it comes to content and Internet success my friend developed an equation …
Gordon Gecko and Information as a Commodity
I absolutely love the movie Wall Street. There are plenty of reasons why I love the movie but it is not because of the awesome acting, the dull color fade of the 1980’s, or the slicked back hair styles of Charlie Sheen and Michael Douglas. It is one line that makes the movie… one line …
Personal Branding Magazine Issue 11 Seth Godin Interview Preview
For the February issue of Personal Branding Magazine, Seth Godin will grace the cover, with an exclusive and lengthy interview I conducted with him about his new book, Linchpin: Are You Indispensable. Out of all his bestselling books, this one is the closest related to personal branding because it focuses on becoming indispensable, meaning that …
Free Sample: Personal Branding Magazine Issue 11 With Seth Godin & Guy Fieri
Volume 3, Issue 3 is about becoming so important to your company, your customers and the people around you, that they can’t live without you. When that occurs, you’ll be making more money, have better relationships and wield a …
Personal Branding Interview: Joe Balestrino
Today, I spoke to Joe Balestrino, who is an SEO expert and writer for blogs such as Search Engine Journal. In this interview, Joe explains how companies can be successful without internet marketing, what we could know about with Google real-time search, lists some SEO strategies, mistakes people make when optimizing their sites, and argues …
Hey Mediocrity, You Can Eat Me
Mediocrity– a disease that is spreading slowly through the ranks of small business owners and professionals across the country. It is infiltrating employees, products, services, and marketing…slowly dissecting and eating away at what YOU have worked so hard to build.
I see it happening on a daily basis (even in my own company at times). …
Personal Branding Interview: Jordan McAuley
Today, I spoke to Jordan McAuley, who is the “King of Celebrity Contacts” and the author of Celebrity Leverage. In this interview, Jordan tells out the ways to get celebrity endorsements, how he got involved in this niche, his impressions of personal branding and a few success stories.
What are your top 3 ways to…