Personal Branding Interview: Scott Shane
Today, I spoke to Scott Shane, who is a Professor of Entrepreneurial Studies at Case Western Reserve University and the author of Fool’s Gold?: The Truth Behind Angel Investing in America. In this interview, Scott talks about how entrepreneurs can discover new opportunities, advice for young entrepreneurs trying to make it in this economy, and …
Twitter Takes Center Stage
Personal branding is more important now than ever before. The economic downturn is not favorable to shrinking violets…you need to be front and center.
Twitter is everywhereLinkedIn, Facebook, Twitter – these seem to be the favorite tools of job-seekers and personal branders. And this week, because of geo-political reasons in Iran, Twitter has taken …
Why Numbers Are Important For Personal Branding
I would consider myself an ambassador for the “numbers game” on social networks. Authorities like Seth Godin object to going after numbers, while people such as Guy Kawasaki think that it’s all about numbers (especially on Twitter). I’m split in the middle right now, but I want to take time today to explain why numbers …
Personal Branding Interview: Steve Miller
Today, I spoke with Steve Miller, who is a marketing consultant, speaker and blogger. In this interview, Steve talks about what social media tools he uses for personal branding, his opinion on Twitter and it’s future, strategies Gen-Y should use to stand out and more.
Which social media tools do you rely on to build…Personal Branding Interview: Robin Wauters
Today, I spoke to Robin Wauters, who is best known as a TechCrunch writer based in Europe. In this interview, Robin talks to us about his annual social media conference, other projects that he’s working on, how social media is different in various countries, and his thought on personal branding.
You organize an annual conference…Is Facebook Now The Top Personal Branding Tool?
Dan Schawbel did a great job of notifying everyone in advance of the major development of vanity URL’s over at Facebook. I hope most of you were able to get your name or something quite close — I was real pumped to be able to grab www.facebook.com/chadlevitt. There’s been a ton of chatter on Twitter …
How to Value Your Following on Twitter
Here’s an alarming statistic: Twitter now drives 20% of the total traffic on my other blog, Twenty Set.
Surprised? I’m not. Twitter is starting to rival Google in terms of traffic. Which shows that Twitter is clearly an incredible marketing tool, even when you don’t have that many followers. (I only have slightly over 5,000.)…
Could Your Social Media “Expert” be a Fake?
If you haven’t already noticed, the concept of social media has become a mainstream topic that bloggers, media outlets and movie stars continually obsess over daily.
As the “Oprah Effect” has taken root in the marketplace after featuring Facebook and Twitter on her show…the “social media craze” has been established and validated.
The almighty status…Your Digital DNA
Facebook made available ‘personalized’ URL’s at midnight on Friday. I got mine facebook.com/beverlymacy. Did you get yours? Another personal branding opportunity!
Your Digital DNAAs more and more people realize the value and importance of personal branding, I thought it important to take a step back and remember that your online/digital presence is absolutely necessary …
Personal Branding Interview: Don Bulmer
Today, I spoke to Don Bulmer, who is the Vice President of Global Communications at SAP AG. In this interview, Don talks to us about the most important aspect of his personal brand, how social media is changing marketing, how social networks make it easier for companies to grow their audiences and much more.
What…