Personal Branding Interview: Tamar Weinberg
Today, I spoke with Tamar Weinberg, who is the community manager at Mashable, and author of the new book The New Community Rules. She also just had a baby! In this interview, Tamar discusses social media tools for business purposes, blogging and microblogging, explains how important it is for companies to join the conversation online …
Personal Brands Bring Life to the Sport of Kings
For those of you who like horse racing, May has been a good month. It’s Triple Crown time right now in the US – which is the championship series for top 3 year old horses. Normally this series passes by almost unnoticed by the general public.
Not this year though. First, a 50-1 long-shot named …
Personal Branding Interview: Clara Shih
Today, I spoke with Clara Shih, who is the author of The Facebook Era and a Salesforce.com employee. In this interview, she discusses what the Facebook era is, how she came to write the book, what social networks mean for personal branding, and more.
What is the Facebook Era?The Facebook Era is the technology, …
Personal Branding Interview: Caroline Ceniza-Levine
Today, I spoke with Caroline Ceniza-Levine, who is a career coach, writer, speaker, Gen-Y expert and co-founder of SixFigureStart. In this interview, Caroline talks to us about how executives are google’d before interviews, what executives can do after a layoff, and much more.
Caroline, is it true that executives will be googled before a job…Professional Blogging is All About ROI
“Don’t hesitate; just jump in there and do it!”
“Every company is starting one. If you don’t do it, you’re way behind the competition!”
I hear bloggers preach on and on about how professionals and companies need a blog. It’s the only way to get a job! It’s the only way to tap your market! …
Personal Branding Interview: Louise Weir
Today, I spoke with Louise Weir, who is the Marketing and Communications Manager for Career Services at London Business School. In this interview, Louise gives us advice about taking a job abroad, interviewing over the phone, some interview tips for MBA students, and ideas on how to use LinkedIn for job searching.
When seeking a…Personal Branding Interview: Angela Maiers
Today, I spoke to Angela Maiers, who has been in the education field for 20 years as a classroom teacher and is the author of Classroom Habitudes. In this interview, Angela goes over what “habitudes” are, the knowledge students should have before they graduate, social media’s role in the classroom and how she’s built her …
Personal Branding Interview: Karen Post
Today, I spoke with Karen Post, who is a fellow branding expert, author, social media entrepreneur, speaker and businesswoman. Karen talks about how she’s established her personal brand, while building the brands of other companies and gives some insight into how she’s created a community around her brand, while explaining the importance of brand symbols …
Tweeting About Being Fired From the New Yorker; Why Journalists Should Take Charge of Their Personal Brand
All in all, last Friday was probably a good day for Dan Baum.
The former New Yorker staff writer’s decision to use Twitter to chronicle his unwilling exit from the magazine in 2007 has generated quite a bit of buzz and attracted a few hundred followers to his account.
At 1:46pm on May 8, Baum …
The Demise of Job Boards and the Rise of People Searching
We’re all familiar with the term “job board.” In fact, there are hundreds, if not thousands, of job boards in existence. Some you may know about and others you may never know about. You’ve obviously heard of Monster.com, Careerbuilder.com and Yahoo! Hotjobs because they are large brands, with large news distribution partners (Careerbuilder has CNN …