Category: Social Media

Social platforms continue to shape how professional voices are heard.

Here we help you navigate what to share, when to engage, and how to show up consistently as platforms evolve.


The goal is a presence that feels thoughtful, credible, and sustainable.

Brand Yourself AseBrandPositioningRelationship NetworkingReputation ManagementSEOSocial Media

Personal Branding Adds New Angst to Getting Married

It’s that time of year again. Spring is in the air and the wedding invites are in the mailbox. And, I don’t know about you, but my friends are dropping like flies.

All this wedding mania has made me think though: how does getting married affect your personal brand.

Right now, there are a lot …

Communication & NetworkingeBrandPositioningRelationship NetworkingReputation ManagementSocial Media

How To Create Your Personal Brand — Part 2

My post last Saturday explored how you can begin creating your personal brand through having a few great brainstorm sessions and then organizing your thoughts by creating a web. This week’s post will show you how to take the first steps into spreading your personal brand online through creating your own blog.

Get out of…
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Brand Identity & Self-DiscoveryBrand Yourself AsRelationship NetworkingReputation ManagementSEOSocial Media

How to Measure Your Personal Brand

Today I was going to write a post about different ways to measure your personal brand. Then I realized, there is only one way that we all measure our own personal brands: through how we stack up to competitors.

Don’t believe me? See for yourself.

How do you measure your personal brand on twitter? Through …

Communication & NetworkingeBrandLifestyle & Habit BuildingMarketing & Personal BrandingMe 2.0Relationship NetworkingSocial Media

Road to Me 2.0: Free 52 Page Complete Blogging Guide!

As we get ready for the worldwide launch of Me 2.0: Build a Powerful Brand to Achieve Career Success, I’ve been working as hard as I can to still deliver you a lot of value.  I really appreciate the support of my talent team of bloggers, including Beverly Macy, Monica O’Brien, Liz Lynch, Jacob Share, …

Brand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingNetworkingRelationship NetworkingSocial Media

Personal Branding Interview: Eric Kuhn

Today, I spoke with Eric Kuhn, who is a new media consultant and journalist.  His current client roster includes both CBS News and the NBA and he also blogs for The Huffington Post.  In this interview, Eric walks us through how he’s been so successful at a young age, the opportunities available in the media …

Relationship NetworkingSocial Media

30 Personal Branding Experts on Twitter

Below is our select list of personal branding experts to follow on Twitter.

Personal branding expert tweeters: Dan Schawbel, @danschawbel Jacob Share, @jacobshare Katie Konrath, @katiekonrath Jun Loayza, @junloayza Maria Elena Duron, @mariaduron William Arruda, @williamarruda Wendy Marx, @wendymarx Hajj Flemings, @HajjFlemings who runs @BrandCampU Lesley Everett, @LesleyEverett Ola Rynge, @Rynge Jeffrey Blake, @jeffrey_blake Trace…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingMarketing & Personal BrandingNetworkingRelationship NetworkingReputation ManagementSocial Media

How to be Popular on Social Media

Have you ever read the book How to Be Popular by Meg Cabot? (Probably not, because it’s a young adult novel written for 12-14 year-old girls, who probably don’t read this blog.) I read it this weekend as research for another project I’m working on, and was surprised by how much I enjoyed the book.…