How To Create Your Personal Brand — Part 2

My post last Saturday explored how you can begin creating your personal brand through having a few great brainstorm sessions and then organizing your thoughts by creating a web. This week’s post will show you how to take the first steps into spreading your personal brand online through creating your own blog.

Get out of the kiddie pool & create something of your own

Many believe that having an online presence through creating profiles on Linkedin, Facebook and Twitter is having a personal brand. They’re mistaken. While claiming your name on these sites can help spread your personal brand, they don’t differentiate you. While your profile may list your interests and accomplishments, it doesn’t showcase all that you are and have to offer the world. It doesn’t highlight what makes you unique or allow you to lead a tribe.

You can only do these things by creating something of your own. Let’s take a look at how you can get started building a powerful personal brand through creating your own self-hosted blog.

Do not fear, some awesome how-to video tutorials are here

One of the great things about living in a Web 2.0 world is that you can figure out how to do anything. When I was creating my blog, I stumbled across some incredible videos by Gideon Shalwick and Yaro Starak, from becomeablogger.com that show you step by step how to create your own self-hosted blog. Quite simply, these videos we’re all I used to launch my very own blog – they’re a fantastic resource.

Pretty cool, huh?

The entire becomeablogger.com how-to video series is 10 short video clips that when finished will have you, as the proud owner of your very own self-hosted blog. Instead of reinventing the wheel and writing out a long elaborate post, I thought I would just share these videos with you all.

When you’re finished creating your self-hosted blog, you can begin to spread your ideas and personal brand on the web. You can begin to form a community around you and become the leader of a tribe. You can tie your social networks into your blogging efforts to help build and promote your personal brand. You will be in the personal branding game and in the position to receive incredible, unsolicited opportunities that can change your life and help you reach your goals quicker.

Picture of Chad Levitt

Chad Levitt

Chad Levitt is the author of the New Sales Economy blog, which focuses on how Sales 2.0 & Social Media can help you connect, create more opportunities and increase your business. Chad is also the featured Sales 2.0 blogger at Sales Gravy, the number one web portal for sales pros, the professional athletes of the business world. During the day, Chad is an inside sales associate with EMC Corp., the global leader in information infrastructure technology & solutions, in their award winning sales development program. Chad attended the University of Central Florida for his undergraduate degree and Nova Southeastern University for his MBA with a concentration in finance.

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