Adding “Connector” to Your Personal Brand
Much of my joy from networking comes not from what new business I can generate (okay, that is fun), but from learning about what others do and how I can connect them to the ideas, people and resources that can help and inspire them.
Generous and helpfulGood networkers are generous with sharing information and …
6 Tips to Keep a Mentor
I get messages almost daily from people who read my blog and want to meet with me by phone or in-person. As a rule, though, I won’t meet with anyone unless they have interacted with me several times, or they give me a good reason (not just “let’s chat”). I realize this may make me …
Making the Brand
The personal branding wave is continuing to evolve and develop. Of course, the emergence and popularity of the social web has accelerated the process. Today’s job seeker, as well as those interested in progressing within a company and/or industry, have embraced the process as welcome and necessary.
Many of you are working hard to identify …
When Does Personal Branding Become Shameless Self Promotion?
I recently wrote a post on the Viralogy Blog focusing on how non-celebrities are using Facebook Fan pages as a way to reach out and stay connected to their community. Lets face it, not everyone uses Twitter, and Facebook provides another great platform to build a fan base and promote your great content.
I personally …
My Personal Branding Journey Part 1: The Personal Branding Kiss of Death
This is the first of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
I recently had dinner with a good friend of mine and received what I can only label as The Personal Branding Kiss of Death. …
Be Wary of Personal Brand “Extensions”
Most people interested in personal branding have spent time developing thinking through what their brand means and represents and they’ve developed a personal branding statement, etc.
Focus is CriticalWhether its job search, career advancement, or a small business endeavor, staying true to your mission is key. Sending mixed messages to the marketplace or to …
Personal Branding Interview: Larry Weber
Today, I spoke to Larry Weber, who is the chairman of the Digital Influence Group and the author of the new book Sticks & Stones: How Digital Business Reputations Are Created Over Time…And Lost in a Click. In this interview, Larry goes over why brand management is harder to control now, what reputation management tools …
Use Personal Branding to Increase Your Sales
A few months ago I did an interview with Dan Schawbel and I thought I would share it with you all here. Dan speaks about personal branding and how sales reps can position themselves to succeed it what I call the New Sales Economy. While the interview focuses on sales reps, it’s important to remember …
Personal Branding that Can Work for Anyone
Like many twentysomethings, I run into the problem of not understanding my personal brand. At times, I don’t know where to start, and I’ve been at this for 3 years.
The truth is most twentysomethings don’t know what they want to do with their lives, which makes it impossible to commit to a single message, …
Don’t Put Off Personal Branding to Focus on Keeping Your Job
Believe it or not, there are actually some people who are taking a not-so-secret delight in the economic recession. Who? Employers.
They’re glorying in the fact that there are so few jobs available that they receive hundreds of applications for a single position. They’re thrilled that they can wring salary concessions out of their employees …