Can Ghostwriting Boost My Personal Brand?
The demand for online content continues to grow. Econsultancy reports that increasing online content is a top priority for both business-to-consumer and business-to-business companies in 2016, with a specific rise in native content. This opens up opportunities for writers from all industries to find work – and for that writing to help build personal brands.…
13 Things Unlikely Stars Teach Us About Branding
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that …
Occupations with the Most Job Growth by 2024
If you want to start over your career or change jobs or help your children shape their careers, below you can find the jobs with the most growth in the next few years. Apparently healthcare professionals will still be high in demand but other professionals such as accountants and software developers will be needed too.…
Job Interviewing Goes Both Ways
Here are some questions to help you determine, “Is this the type of company I would want to work for?” Questions you ask tell more about you than the answers that you give to their questions. This list of questions is in no particular order but you can select the ones most appropriate for your …
Stand Out on Social Media – Visual Marketing Strategies
How your personal brand’s image is seen by others is important to your growth and sales. A mix of appealing images and video will not only increase engagement in your social media marketing, but will also establish credibility as your community shares your content.
The need for a brand to present unique and valuable visual …
Mastering the LinkedIn Unvite
There are times when you realize you need to pull back.
I’m talking about LinkedIn invites.
And, there is nothing wrong with this.
Why Unvites are OK and When to Use Them (video)
Reality Check
Have you ever sent out a bunch of LinkedIn invitations? Who hasn’t?
Maybe you just joined a new company or…
Personal Brands: Soft Skills Make a Hard Difference
In order to achieve full balance, there must be equal parts yin as there is yang. In business, these two opposing yet equal forces are known as soft and hard skills. Where one covers tendencies that cannot truly be quantified, the other is able to be measured precisely. Yet in today’s world of startups and …
Skills that Great Employees Have
Your academic or hard skills may be perfect on paper but if you don’t possess the below soft skills, there is a big chance that you won’t get hired by your dream company. Hard skills can always be taught but soft skills are mostly related to personality and trying to change someone’s personality is very …
Objectively Evaluate Your Job Offers, Not Emotionally
Before you start getting job offers start a list of all the factors about a job that are important to you. List them down the left side of the page. Things like:
-title
-money
-commute
-potential for advancement
-number of people to manage
-budget size
-flexibility of schedule
-outside learning opportunities
-dress code
-culture
-global …
Improve Your Personal Brand’s Connections on Social Media
The goal of marketing online is for your personal brand to be seen as a valuable and trusted resource. What you may not realize is there are a lot of spam or fake accounts you may be connected with on social media. In order to be effective and encourage the right people to spread the …