5 Ways Improv Comedy Made Me a Better Marketer
In this article, you’ll learn…
– The basics of improv comedy, and how they can be applied to marketing
– How thinking like a comedian will inspire collaboration and creativity in your organization
By day, I am a Marketing Manager, and I truly enjoy what I do. After all, marketing has always been my passion, …
How to Audit Your Personal Brand Building
Here are 7 questions to ask yourself as you audit your personal brand building efforts this week.
As the first quarter of 2013 ends, and 2013’s second quarter begins, take a little time to audit your recent personal brand building activities.
Audits play a crucial role in personal brand building success.
They provide an opportunity …
To Sell or Not To Sell – Why?
What motivates you to buy?
“John” was having difficulty converting his warm prospects into clients so I was asked to observe for areas where improvement may be made. The best place to begin for reviewing any sales process is to think about what motivates you to buy. Generally speaking the same will be true for …
We’re Never Experts In Our Own Hometowns
It’s one of the most frustrating hurdles for anyone who wants to be a paid consultant or professional speaker: you can’t get hired to speak at the event or consult for the company just a few miles from your house, even when you get paid a few thousand dollars to fly across the country and …
For Success: Take The Emotions Out of Decision Making
Every major sport has a trade market. It’s one of the main ways that teams try and make moves to either win now, or build for the future. As an avid Celtics fan, I have watched my team make good and bad moves over the years. The biggest moves of my time were the trades …
Corporate Career Development – Is It Really About You?
If you’ve ever worked for a company, you’ve most likely had one of those career development talks with your manager. If your manager was any good, you were discussing your strengths, and how to grow in the areas of your passion. However, the career development within a company is, of course, focused on the company …
25 Ways to Brand Yourself and Find New Prospects
We are all really in sales, no matter what we do, but our approach has had to change from traditional models.
Selling has always been about communication and education. 21st century salesmanship leads with building the trust of “who is selling” rather than what they are selling.
The consumer wants to know that who is …
Personal Branding Weekly and Email Still Matters
Do you know how to prepare for an interview now? How do you feel about the importance of cultural fit and your VPs (they’re just as important as VPs are to a business)? These are just some of the topics covered in this week’s Personal Branding Blog articles along with a couple …
9 Lesser-Known Strategies for Building Your Brand’s Credibility
What’s your favorite little-known secret for building your brand’s recognizability… radio show? Writing a book? Leading a cause marketing campaign? Reality TV?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free …
Keep Your Brand Name Intact When a Reporter Calls
What is your #1 tip for a nervous entrepreneur about to talk to a reporter for the first time?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program …