Personal Branding Blog – Weekend Reading List
Thank god it’s Friday! Anyways, today I’d like to make three book recommendations for the weekend. Each book is written by a credible and authoritative voice on the web. They all have blogs and will all have a positive effect on your life.
Leadership Matters by Mike Myatt: Mike is a contributor to Personal Branding …
Brand Matchup: Mark Zuckerberg and Toothpaste
Match Mark Zuckerberg’s personal brand with the toothpaste product brand listed below. Please leave your answers in the comments section. This is the second game in a series I call “brand matchup.” Brand matchup launched on November 16th, with Bill Gates and coffee brands. The majority of participants said Starbucks.
I didn’t choose Zuckerberg out …
Tools for Your Online Personal Brand: Website, Blog & Podcasting Equipment
Years ago, hiring technical programmers to develop websites was required. Businesses were forced to outsource to graphic designers, website consultants and few saw the power in personal branding. People that couldn’t afford these services lost the opportunity to showcase their personal brand online or even a new e-commerce website. The words “JavaScript”, “HTML”, “Pearl”, “C++” …
A little bit of ‘personal PR’ can go a long way to building your personal brand
This is a cross-post, in unison with Chris Clarke, a gen-y PR professional and friend of mine. Chris works at NATIONAL Public Relations as Coordinator, New Media. His role is to educate their staff of consultants about online communications and integrate social media into existing client offerings.
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Public relations used to be synonymous with …
Personal Branding TV: Episode 9 – On-Blog / Off-Blog Networking
[youtube=http://youtube.com/watch?v=aiWIx_ufMmI]
Personal Branding TV is back, with another episode. This episode positions me with Boston College student Scott Bradley, who has a keen interest in networking and bridging strong business and social relationships. As you build your blog, extend your reach through social networks and connect to individuals that share similar interests, you can take …
Emoticons are the Personality Behind Your Brand Online
Whether you’re writing a post, joining a blog conversation with a comment, typing an instant message to a friend, responding to a question in a message board or sending an email to a business contact, emoticons express your brand personality. As you choose to display your brand as happy, sad, confused, flirtatious or embarrassed, keep …
Your Searchable Brand on Google is Finally in Your Control…or is it?
What if you had preferences as to which results were returned for each keyword you searched for in Google? Google will be implementing new technology that will allow users to remove results from their personal searches, and move results up or down. For instance, if you Google’d yourself and had your blog listed 1st and …
Personal Branding Blog – the best of the blogosphere list
I would like to give special mention to a few blogs that have really caught my eye over the past few months. Below is a listing of blogs I would like to recognize for enriching and compelling content. The personal brands that activate and dictate these blogs are some of the finest on the web. …
Guest Post: Taking the Professional Brand Online by Lief Larson
Today is a special event. It is the first guest post ever on the Personal Branding Blog. This guest post is written by Lief Larson, the founder and genius behind Lyro.com, a social network for exchanging business cards with your contacts. I’m proud to support Lief and be featured on the main page of Lyro. …
Seth Godin chooses blogs over social networks [podcast]
There are many influencer’s on the web, but few stand out as much as brand Godin (Seth Godin). In this video Seth speaks about web 2.0, social networking and blogging. He also talks about permission marketing and his purple cow theory, both of which I strongly believe in. He always says “good ideas spread” and …