Author: Dan Schawbel

Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.
Career DevelopmentPeoplePersonal BrandingPositioning

A Corporate Brand Won’t Shield Your Personal Brand Anymore

Thesis

There is an ongoing shift from people being eclipsed by corporate entities, to people becoming the shield, point-of-contact and spokesperson for the company. No person or company is safe anymore, but instead of separating both brands, they have collided into one transparent mirror of information flow and retrieval. This happens for a few reasons. …

Book ReviewsCareer DevelopmentPeoplePersonal BrandingSuccess Strategies

Pay Attention: The No Asshole and No Complaining Rules

Two presents came in the mail recently (pictured below). One was “The No Complaining Rule” by Jon Gordon and the other was a combination of two erasers, which was part of Robert Sutton’s promotion for his book, “The No Asshole Rule.” I always enjoy gifts and great reads that are related to workplace issues, such …

Career DevelopmenteBrandFuturesInterviewNewsPersonal BrandingPodcastsRecruitmentReputation ManagementSchawbel ReportSocial Media

Schawbel Report: The Current State of Personal Branding [July 2008]

A lot has happened since the last time I posted a “Schawbel Report” on the state of personal branding worldwide. The March edition shed some light into the spread of personal branding from the US to Australia to India. There is a lot of information here, but it’s all very important to your personal brand …

InterviewPeoplePersonal Branding

An Interview with the Brand Behind the Groundhog Day Movie

Danny Rubin is a legendary screen writer, most notably known for Groundhog Day (starring Bill Murray) and now blogger. Today, I interview Danny about his personal brand and his career progression.

After many years writing for professional theater companies as well as scripting industrial films and children’s television, Danny began writing screenplays. His screen credits …

Career DevelopmenteBrandPersonal BrandingPositioningReputation Management

Your Friends Have An Impact On Your Personal Brand

[youtube=http://youtube.com/watch?v=SZCLLuVQpKw]

Facebook reveals your friends

No matter what you do, if your name is Google’d by someone that is not your friend, five of your Facebook friends are revealed (see the picture below). If you are in their network already, then you will see what they want you to see, which could be a limited …