The Best Source of Personal Brand Success is Already With You
“It is literally true that you can succeed best and quickest by helping others to succeed.” Napoleon Hill
It’s been said that the most lucrative source of profit for most companies is in their existing customer relationships. And, that it takes more effort to get new customers than to keep your current customers happy and …
Unconscious Personal Branding
We talk a lot here on the Personal Branding Blog about how to project a personal brand effectively. But, what about the messages we unconsciously project? In the last couple years, I’ve lived in some very different environments – and it’s incredibly interesting to see how I needed to change simple automatic behaviors just to …
7 Ways to Land Great Consulting Work While In Between Jobs
It is no secret that I am currently funding my job search through consulting work. This has many career-management benefits, but today I’m going to write about the only one you probably care about – green stuff to make your rent and buy groceries. Here are 7 ways to get yourself started and turn your …
What does your handshake say about you?
There’s a lot that goes into forming how people perceive your personal brand. Google results, blog posts, what kind of photo you use, and even how you tweet. But, I bet there’s one part of your personal branding efforts you haven’t thought much about: how you shake hands.
My senior year of high school, I …
Balancing Casualness and Formality
I just spent the past week at an industry conference, and after returning home, have come to appreciate the intricacies of personal branding and how you should conduct yourself when meeting a slew of new people, especially in a business setting.
The truth is, I am fond of people watching; I am fascinated by human …
How Adding a Tailored Sound Bite to My Resume Doubled Interview Requests
Have you ever watched stars on the red carpet? When they are interviewed, there is one universal theme to their answers – Short and Sweet. Memorable. Quotable. Also known as the Sound Bite.
Personal branding sound biteI recently added a “Profile” section to my resume, which serves as my personal branding sound bite to …
Train the Trainer in Personal Branding
I was recently asked to conduct a Train the Trainer session with Program Managers for a major university’s continuing education organization. They wanted a brief session on the importance of Personal Branding.
The Program Managers were specifically interested two things:
1. The concept of personal branding as a career tool
2. How incoming students are …
Michael Phelps: How To Fix Your Google CV
After his recent pot smoking incident, Michael Phelps’ Google CV went from stellar to cellar. Here’s what he can do to repair the damage.
News travels faster than everDan Schawbel’s interview with Ehud Furman explained that a Google CV is “the Google search results page returned for a name search”. In How Michael Phelps …
When You’re Not Up for Personal Branding
Last week, I spent the whole workweek in bed with an awful cold that not only kept me coughing, but fogged up my entire brain so badly I couldn’t write. It wasn’t just that I didn’t have the energy to write – I literally didn’t have the mental capacity to do so. I couldn’t think …
Personal Branding in the Classroom?
I had a discussion with a friend late last night. He is an old roommate and is now in Japan doing his last semester of law school. While he is a regular reader of my blog, he actually finds personal branding very hard to understand. I’m still trying to determine whether that’s a factor of …