Make Sense Out of Change and Join The Dance
The only way to make sense out of change is to plunge into it, move with it, and join the dance. ~Alan Watts
I’m going to riff a little today.
I found this quote by British philosopher Alan Watts, which grabbed me and really perked me up because of how simple, and sound and playful …
Master Google AuthorRank to Improve Personal Search Rankings
Google’s new AuthorRank algorithm is going to help you make a big splash in the personal branding arena, because Google is going to be able to rank the trustworthiness of blog and article authors, and your score could have a positive or negative effect on your article’s placement in the search rankings.
I wrote about …
3 Personal Branding Surprises Thanks to Sandy
During the week of Superstorm Sandy, it was easy to tell whose Twitter feed had been stocked with scheduled tweets. Automated messages about free giveaways or maximizing SEO seemed so out of place in a stream of updates about lost power and dangerous water surges.
Obviously not everyone I follow on Twitter was affected by …
Windows 8, Twitter, and Branding Yourself Correctly
If your personal brand isn’t as strong as you expected by now, a confusing message might be the reason.
1) Windows 8I recently upgraded my main work computer to Windows 8. It didn’t go as I expected.
A few weeks before I upgraded, as the technology coverage was ramping up for the October 26th …
Personal Branding Weekly and Clarity in Social Communication
Editor’s Note: Have you ever experienced a low-ball salary offer and wondered what’s the best thing to do to come back from that? Author Skip Freeman, share some helpful tips to do that.
This week we covered that and what makes you valuable; the importance and power of Google AuthorRank (if you …
Google AuthorRank Helps Personal Branding
If you’ve been hearing some talk about Google’s new AuthorRank algorithm, you need to pay attention to what’s going on with it, because it’s going to affect not only your SEO, but your personal branding.
AuthorRank is Google’s determination of how much they trust you to provide interesting, valuable content, and not dirty, nasty spam.…
The Key to Making Videos That Turn Into Clicks
The New York Times had a telling article on small businesses earlier this month. The piece was called Small Players Seek an Alternative to the Expense of Pay-Per-Click and explained that, while Google Ad Sense was once a fantastic and affordable way of attracting web traffic, it’s become way too expensive.
It told the story …
Personal Branding Accelerates Professional Advancement
Smart, strategic personal branding can accelerate professional advancement. There is no getting around it, ignoring its importance, or doing it half heartedly.
What a smart, strategic personal branding plan and blueprint can do is frame what you stand for and how to stand out, get noticed and become credible in your field or community. How …
Be Authentic – To a Point
The other day, I was at an event where the speaker was advising attendees about the power of authenticity. During the Q&A, one of the audience members raised her hand and asked about how much authenticity the speaker advised. As the audience member explained, she was just beginning a career as a freelance copywriter, but …
12 Ways to Create Interesting Company Content in a Boring Industry
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back …