3 of the Latest Tools to Discover, Monitor & Control Your Online Brand
Your online brand is often someone’s first stop to learn more about the “real you.” Applying for a job opening? The hiring manager will likely Google you. Trying to bring on a new client? I’m sure they searched the Web, looking for positive or negative results about you and your company.
So, as much as …
Personal Branding Interview: Beverly Macy
Today, I spoke to Beverly Macy, who is the co-author of The Power of Real-Time Social Media Marketing, the CEO of Gravity Summit, and a UCLA Social Media Instructor. In this interview, Beverly talks about why real-time social media marketing is important, reveals a few case studies from her book, and more. In 2009, Beverly …
Tactically Speaking: VPPs Matter
Launching or re-launching your personal brand? The best target audience is the toughest to get. You need to be known by Very Powerful People. Visibility and connections with your industry’s VPPs gets you faster traction and a sharper trajectory, whether you’re looking for a new job, ready to leave one field for another, or want …
A Cup of Coffee to a Better 2011 To-Do List
To paraphrase a quote I read on Twitter the other day, “I can’t believe another year has passed and I’m not the better person I was supposed to become.”
Alas, there will always be more to do than can possibly get done. But instead of adding to your endless list of to-dos, take a moment …
Twitter Personal Branding Q + A #10
Responses to recent tweets by people about personal branding and Twitter, starting over, LinkedIn, and more.
Stephen Fells, @StephenFells, twittered: Is it better to tweet under a brand or a personal twitter account?
Jacob Share, @jacobshare: Is it better to use a hammer or a drill? It all depends on what you’re trying to do.…
5 Personal Brands with Great Facebook Pages
Today, Facebook has more than 500 million active users globally, with half of its users logging into the site every day. Are you leveraging Facebook as a personal branding tool?
Making the most of face timeThere are two ways you can use Facebook for personal use: create an account or create a page. While …
Identify, Market, and Engage Your Personal Brand’s Target Market
Here we are barely into 2011 and already it’s time to identify, market, and engage our target market? Yes. The faster you get into the mind of your consumer the quicker results will show. When it comes to the game of business, or life, it’s results we’re after so now is the best time to …
5 WordPress Plugins for the Personal Brand-Building Blogger
Useful WordPress plugins that build your brand while helping your readers too.
Post Avatar
Official description: “A WordPress plugin that simplifies the process of including a picture when writing posts. Authors simply choose from a predefined list of images in the Write Post page to display an image in a post.”
There are many plugins …
Evaluating Your Personal Brand-Building Success During 2010
As a prelude to the fast-approaching New Year, here are some questions to ask yourself as you evaluate your progress building your personal brand-building efforts during 2010:
Writing & publishing a brand-building bookDid you publish a book during 2011, or make significant progress towards publishing a brand-building book? Or, do you still feel writing …
5 Tweeple Who Have Great Personal Brands
Everyone has a personal brand. With today’s social networking tools, such as Twitter, conveying your brand and getting in touch with your audience is easier than ever before. Having a good personal brand is not all about how many followers you have, but more about the content you share and relationships you build.
Powering up…