How To Best Choose Where To Guest Post
Guest posts are a great way to grow your personal brand… if you guest post on the right blogs.
In 2010, I covered 5 Ways Guest Blog Posts Build Your Personal Brand.
In 2011, I added 3 More Ways Guest Blogging Can Build Your Personal Brand.
This year, I want to make sure you know …
Fact Checking for Your Personal Brand
Word-of-mouth marketing is an amazing way to ensure your chances of success at anything you do. With the advent of modern communication systems and instantly accessible online knowledge repositories, most communicators need to walk an increasingly thin line between the thrilling script and bitter reality. One of the most powerful tools used in story telling …
13 Branding Experts to Follow on Twitter
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back to Work (for Good), a book of 30+ …
You Should Mix Your Personal and Professional Lives
It’s an important and frequent question: should I put personal information on my professional networks? Should I put professional information on my personal networks?
Yes.
I like blurring the lines between the personal and professional halves of my life. For one thing, it’s part of my brand. I’m a humor writer and fiction writer in …
How To Update Your Avatar For Best Results
A quick guide to effectively updating your avatar.
I hadn’t updated my avatar in a long time.
In Why You Should Update Your Personal Avatar Now, I said “don’t change only for the sake of change.” Brand reinforcement is based on consistency, so you need a good reason to introduce some inconsistency with a new …
How Traditional Marketing Affects Your Personal Brand
The advancements of technology today are changing the face of innovation as marketing materials are making their transition from paper to a digital presence. With this transformation, is it time to rethink the power — or lack thereof — of traditional marketing techniques when strengthening your personal brand?
Don’t fret, you don’t have to throw …
Social Networking Occurs Offline Too
There’s no question that social media has changed the way we all communicate. Be it Twitter or Facebook; Yammer or Reddit; LinkedIn or Pinterest. We are all using these tools on a daily basis to share information, learn something new, have a laugh, and most importantly, connect with others. As we use social media to …
Relive Your Glory Through Your Child and Social Media
Okay, so you didn’t get to be a professional ballplayer, dancer, actor, musician, beauty queen, or whatever. But you had kids to continue the dream. After all, if you couldn’t make it, they could, and you’re going to ride their success to the top with them.
As your child climbs the ladder of success, after …
Why Brands Should Respond to Customers on Social Networks
Consumers expect companies to interact with them on social networks. Some companies see this as a hassle because they have to invest more resources to support their social media accounts, while others see it as a competitive advantage. Big-name companies like Zappos and Comcast have defined their customer services using Twitter. GoDaddy.com even uses the …
How To Create A Unified Personal Branding Platform
There are countless ways to build your personal brand, but these facets are merely just single snowflakes expected to melt in your fingertips if they lack the connectivity of a unified personal branding platform.
Your personal branding platform is your raised surface above your competitors allowing you to share your voice and establish leadership. By …