Personal Branding Interview: Adam Taki
Today, I spoke to Adam Taki, who is the son of renowned food industry businessman Dr. Ghazi Taki and co-founder, as well as spokesperson of Amazing Taste Foods Inc. In this interview, Adam talks about how he created his corporate brand, stood out from the competition, talks about some branding strategies, and more.
How did…Personal Branding Interview #2: Sally Hogshead
Today, I spoke to Sally Hogshead, who is a speaker, author, and brand innovation consultant. This is a follow-up to my previous interview with Sally back in January 2009. Her latest book is called FASCINATE: Your 7 Triggers of Persuasion and Captivation. In this interview, Sally talks about her new book, analyzes my triggers of …
Personal Branding Interview: David Brier
Today, I spoke to David Brier, who is a award-winning brand identity designer, author and branding expert. He is the author of Defying Gravity and Rising Above the Noise. In this interview, David talks about brand identity for people and companies, logo’s and slogan’s, and more.
What goes into a corporate brand identity? Would this…Announcing the Launch of Millennial Branding, LLC
Back in 2007, I had a vision of creating a “personal branding world.” A world in which everyone would have the opportunity to stand out and achieve success through the internet. The blue logo compass with the black silhouette, that you still see on all of my websites today, was established to become your guide …
Should You Pay to Get Your Personal Branding Book Published?
It may seem strange to talk about paying to get your personal branding book published, while the media often talks about celebrities receiving 6-figure advances. What’s going on?
Celebrities, of course, is the key word in the above.
Politicians, their wives, their ex-wives, ex-CEO’s, and television personalities often get big buck advances. But, this only …
How Much Are You Worth?
How do you rate the your value on the marketplace? How do you figure out how much you are actually worth? How much should you charge a potential client?
Let’s say you determine this through how much and how you are paid. Is that hourly? Salary? Project to project? I read a blog by Seth …
The Quantity vs Quality Debate Revisited
In the past six months, my view on quantity versus quality when it comes to fans, followers, and customers has drastically changed. I’ve written before on the perception of having a large network, and how that will help you secure new opportunities. Chad Levitt, has also penned a post on this blog about the quality …
I Do Not Use Correct Punctuation. So What?
I have had a couple of conversations over the past week pertaining to my use of correct (or lack of) punctuation in my blog posts. There are many that have lectured me over the correct use of punctuation and grammar when writing my blog… (there it goes) simply because of my so-called lack of professionalism.…
7 Ways to Make Sure Your Book Gets the Cover it Deserves
Every author should be involved with the front and back covers of their books. This is true whether you self-publish your book, or you’re working with a trade publisher.
Authors who fail to be involved with the content and design of the book’s front and rear covers are usually disappointed with the way their covers …
Conversation or Content. Who Rules the Internet?
After doing some research for a speaking engagement, I ran across this quote by Cory Doctorow from BoingBoing:
“Content isn’t king. If I sent you to a desert island and gave you the choice of taking your friends or your movies, you would choose your friends…. If you chose your movies, we would call you …