Author: Dan Schawbel

Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.
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Special thanks to Andres Perez Ortega for including the Spanish subtitles in this promotional video. This is a great example to emphasize the power of globalization in a web 2.0 world.

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Personal BrandingReputation ManagementSocial Media

How many social networks are too many for our personal brands?

The last step in the personal branding process is entitled “maintain.”  Personal brands must grow as you grow, keeping authenticity and accuracy consistent.  Sites such as TechCrunch and Techmeme promote a variety of social networks daily. The sheer number of social networks is now overwhelming and forces all of us to concentrate on reputation management. …

Career DevelopmentNetworkingPeoplePersonal BrandingSocial MediaSuccess Strategiesworkshop

Personal Branding Workshop – Bentley College

Last night, I held a personal branding workshop at Bentley College. There were about 25 students, sitting at 5 tables. I gave a 35 minutes keynote presentation about how competitive the job market currently is, how personal branding is the future of recruitment, my success story, as well as how crucial social media and networking …

Career DevelopmentPersonal BrandingSuccess Strategiestv

Personal Branding TV: Episode 8 – Changing Majors

[youtube=http://youtube.com/watch?v=UwG7GmmJM5Y]

Personal Branding TV (Episode 8 – Changing Majors)

This week, I discussed the topic of changing majors with a concerned student. This uncertainty occurs when a student is trying to unlock their personal brand. Without truly knowing what you want to do, it’s a challenge to plan ahead and know what type of job …