Personal Branding Interview: Wendy Diamond
Today, I spoke to Wendy Diamond, who is the founder of Animal Fair, the premier lifestyle magazine and author of It’s a Dog’s World. Wendy is a great example of a someone who has positioned herself as a leading expert in her field. In this interview, Wendy talks about how she’s built a successful animal …
Personal Brand Cookies For Twenty Lucky Job Seekers
One of my good friends and business associates has been testing out a new way to stand out from the crowd. While holding a “Social Branding” event in the Boston area some time ago, Stephen Pazyra, the CEO of 1-800-Bakery.com, showed up with about a hundred cookies with my face and blog address on each. …
Personal Branding Interview: David Airey
Today, I spoke to David Airey, who is the author of Logo Design Love, and a very popular blogger with over 17,000 subscribers. David is a famous graphic designer from Northern Ireland, who knows a lot about branding from creating logos for many successful companies. In this interview, he talks about why a logo is …
3 Reasons Why Personal Branding is Essential For Networking
When I was in college, I was always told that it’s all about who you know. I heard this common saying from teachers, my parents, older friends and managers at my internships. It was very hard to disagree with this phrase because I had spent months interviewing to get a job upon graduation because I …
Personal Branding Interview: J.D. Roth
Today, I spoke to J.D. Roth, who is one of the blogospheres most beloved personal finance experts (Get Rich Slowly) and the author of Your Money: The Missing Manual. In this interview, J.D. talks about his new book, how he got the idea of it, how he’s differentiated himself in his niche, how his blog …
Personal Branding Interview: Susan Whitcomb
Today, I spoke to Susan Whitcomb, who is the founder and president of The Academies and author of the new book, The Twitter Job Search Guide. In this interview, Susan explains what her own branding model is as a career coach, what you should and shouldn’t include on a resume, and brand consistency for job …
Being Yourself vs Being Professional
One questions that I keep hearing again and again is how to brand yourself, while maintaining a professional image. You want to brand yourself based on who you are inside – an authentic you – but depending on your circumstances, you may have to hold back some of your clothing choices and language. You aren’t …
Personal Branding Interview: Michael E. Gerber
Today, I spoke to Michael E. Gerber, who is the founder of E-Myth Worldwide. Gerber is the author of 13 business books, including the mega-bestseller The E-Myth Revisited. In this interview, he talks about how his brand is described by himself and the media, as well as why small businesses fail.
How would you describe…Personal Branding Interview: Brett Blumenthal
Today, I spoke to Brett Blumenthal, who is the #1 Amazon bestselling author of “GET REAL” and STOP Dieting!, the founder of Sheer Balance, and a contributor to Shine from Yahoo!. In this interview, Brett talks about how she molded her personal brand with her corporate brand, how she decided on her career path, some …
Personal Branding Interview: Dr. Doug Hirschhorn
Today, I spoke to Dr. Doug Hirschhorn, who is a New York-based psychology expert, mental coach and CNBC commentator. He is also the author of 8 Ways to Great: Peak Performance on the Job and In Your Life. In this interview, Doug talks about Conan O’Brien, what his brand is, if it should be tweaked …