World Wide Rave with Your Personal Brand
Great video from David Meerman Scott author of the new book entitled World Wide Rave.
While you watch the video think of the implications for your personal brand or your business and what you can be doing to get ahead and reach your goals!
What is clear is that those who do something different and …
Four Young Entrepreneurs You Need to Know
It’s never too early to start your own company. No matter how difficult you think it may be or how outrageous you feel your idea is, you have the chance to build something great that you truly love and are proud to be a part of.
The four young entrepreneurs below have overcome many obstacles …
Personal Branding Interview: Alan Deutschman
Today, I spoke to Alan Deutschman, who writes for Fortune Magazine, GQ, Vanity Fair and New York Magazine, while being the author of the new book, Walk the Walk. In this interview, Alan tells us why most aspiring leaders don’t actually become leaders, gives us an example of a leader that walks the walk, authenticity, …
Reader Feedback: How Important is Dressing Well?
I had a hearty chuckle when I saw this tweet last week from @employmentguru (aka Jay Hofmeister of the Resume Bay):
“What is proper business attire for job fairs? Dispatch had a picture of people at a job fair, I thought it was Woodstock”
But this weekend, when flipping through the New York Post, an …
Have You Prepared Your Book’s Marketing Plan?
Much has been written about book proposals. But, less has been written about book marketing plans.
This is wrong! What happens after your book is published has a great deal to do with whether you become published and profitable…or just published.
Proposal versus marketing planA book proposal is a direct-marketing document intended to persuade …
Top 4 Articles Competitors Use to Outbrand You
Think you can take your personal branding efforts to the next level? My bet is that you can, with a little help from the experts.
Take this Wednesday to read the following posts. Because if you haven’t, your competition has. And they’ll use what they learned to outsmart, outreach and outbrand you.
So read on! …
Are You Absent, Invisible, a Reflection or an Impression?
You may be among us and we might not know. If you’re not blogging or at least leaving comments on blogs, not tweeting or at least re-tweeting, or haven’t posted or at least contributed to a thread on a social network: you may be present but virtually invisible to us.
That’s unfortunate if you believe …
Personal Branding Interview: Ben Huh
Today, I spoke to Ben Huh, who is the CEO of Pet Holdings, Inc., the company behind the hugely popular blogs I Can Has Cheezburger?, FAIL Blog and others. In this short but sweet interview, Ben talks to us about I Can Has Cheezburger?, how he got his book deal, how he marketed his website …
Position Yourself for the Career You Want Not the Job You Have
I prefer the term career over the term job. A job is a single occurrence, while a career is something built over the course of your life. A career is typically made up of many jobs. Sometimes they are interrelated and other times there is no real direction, therefore there are multiple careers leading to …
Personal Branding Interview: Julien Smith
Today, I spoke to Julien Smith, who is the New York Times bestselling co-author of Trust Agents, with Chris Brogan, and one of the first podcasters. Julien talks to us about what a trust agent is, why it’s important in the online world, and then gives some examples of trust agents. He also explains how …