Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingmanagementRelationship Networking

Personal Branding Interview: Peter Bregman

Today, I spoke to Peter Bregman, who is the author of Point B, a consultant and blogger at Harvard Business School Publishing.  In this interview, Peter talks to us about leadership in corporations, how people change everyday, not using your gut to make decisions, how to climb the corporate ladder and why failure is a …

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The “Music-Resume” Approach to Personal Branding

The problem

In mid-July, I was being smothered by the metaphorical unemployment mosh-pit at this summer’s hottest event for recent graduates: The Post-College Job Search. It’s a chaotic cluster of potential employees scrambling atop one another in hopes of landing a career launching entry-level position. It’s claustrophobic. There’s pandemonium. You might get stepped on if …

Corporate BrandingLifestyle & Habit BuildingmanagementProject ManagementRelationship NetworkingSocial Media

Social Media Does Not Prepare You For…

So I’ve been doing a whole lot of interviewing for a Social Media Manager position here at SocialMediaMarketing.com.  With so much content online about interviewing best practices, I thought that everyone would be an expert in interviewing, especially if you hang out in the blogosphere.  There are so many career blogs out there with solid …

Brand Yourself AsCommunication & Networkinggen-yguest postJob SearchLifestyle & Habit BuildingMe 2.0PositioningRelationship NetworkingReputation ManagementSEOSocial Media

My Personal Branding Journey Part 9: Maintaining Your Brand

This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.

About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. …

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingmanagementRecruitment & Job SearchRelationship NetworkingSocial Media

Personal Branding Interview: Dave Ulrich

Today, I spoke to Dave Ulrich, who is one of the most well-known HR thought leaders in the world, winner of many awards and author of many books, such as HR Transformation.  In this interview, Dave talks to us about talent management, how to retain employees, five categories of leadership, if social networks should be …

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Are You Ready to Contact Literary Agents with Your Idea for Writing a Nonfiction Book to Build Your Brand and Promote Your Business?

Getting a literary agent to represent you is an essential step toward getting profitably published. Literary agents are necessary to help you get around the “gatekeepers” at most publishers; most publishers won’t even look at unsolicited manuscripts.

A good agent will save you time by knowing which acquisitions editors and publishers are most likely to …

Brand Yourself AsCommunication & Networkinggen-yLifestyle & Habit BuildingmanagementProject ManagementRelationship NetworkingReputation Management

Distinct or Extinct: 8 Tips to Turn Mundane Projects into WOW Projects That Build Your Brand

Can you remember the last time you completed a “WOW” project? A project you’ll still be bragging and chortling 10 years from now, as Tom Peters would say? If not, rest assured that you can make your work matter – but only if you take proactive steps to make it work for you.

Every assignment…
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