Is Your Brand Building Harder Work Than Necessary?
Trying to stand out in a crowd is not always the best way to stand out.
First, a storyI was chatting with an old friend of mine recently about his dating struggles. Or rather, struggles about his lack of serious dating.
Now in his late 30’s, single and wanting very much to start a …
A Rock In The Sandbox
One sunny afternoon, a young boy was busying himself playing in his sandbox. In addition to his own two hands, he had an assortment of trucks, a large plastic pail, and a shiny, red shovel.
As he created imaginary roads, hills and tunnels in the soft sand, he encountered a large rock deep within the …
Is Hiring Really a Game? Yes it is!
When we think of the term “game,” most of us usually think of something that is a diversion, sport or some form of competitive entertainment. Chances are, most of us don’t even consider that many other things in life also have all the characteristics of a game . . . such as the hiring process. …
Personal Branding Interview: Alexandra Samuel
Today, I spoke to Alexandra Samuel, who is the Director of the Social + Interactive Media Centre at Emily Carr University of Art + Design, the co-founder of Social Signal, and a blogger for Oprah.com and the Harvard Business Review. In this interview, Alexandra talks about important technologies, the impact of the internet on our …
Look for New Ways to Profitably Sell More Books
Explore opportunities to extend your personal brand and profitably sell more books by looking beyond the obvious, i.e., traditional retail bookstores and sales directly through your own website.
There’s a world of opportunity waiting for you in special sales and specialty markets.
Special sales refers to selling case-lot quantities of books to firms and associations …
Authors, Publishers – Everyone Needs to Brand
Some authors view writing books as their sole livelihood while others view the craft as an added dimension to their core business, plus a vehicle for building credibility with their intended clientele. The self-help books need to reveal great content and the reader’s attention must be drawn in for fiction. Upon achieving this, the author’s …
Lessons from Charlie Sheen: Can Too Much Honesty Hurt Your Personal Brand?
If you follow celebrity news or social media — and even if you don’t — you’ve likely heard about Charlie Sheen’s recent rants pertaining to the cancellation of his hit show, “Two and a Half Men,” on CBS after production was stopped due to his erratic behavior and alleged drug problem.
Sheen participated in several …
The Eeek True Hollywood Story
On Sunday afternoon, I spoke on personal branding to a group I’d never guessed needed to be coaxed into communicating: Hollywood screenwriters. But, there I was on behalf of Voyage Media and a line-up that included a producer, director, development exec, agent-type and other uber-connected people who have come together to help get these people …
Success Begins Between the Ears in Your Mindset
“Do not stop thinking of life as an adventure. You have no security unless you live bravely, excitingly, imaginatively” – Eleanor Roosevelt
No matter what you do in life, as long as you lead with a positive mindset and energy you will attract success. It all begins between the ears!
You set the paceBeing …
Personal Branding Lessons From Justin Bieber’s Hairstyle Backlash
Bieber is dedicating some of his locks to Ellen DeGeneres to auction on behalf of Gentle Barn organization and is doing the same with other celebrities. This good natured inspiration and the fact his hair is merely a shorter version of the same style give little comfort to super fans …