Brand Yourself AsCommunication & NetworkingLifestyle & Habit BuildingRelationship Networking

What’s Your Preference, Thinking or Feeling?

Are you someone who prefers an impersonal work environment or do you seek a more personal touch? Identifying your personality preference for thinking or feeling helps you understand how your approach to work aligns with the task-oriented business world.

Personality type theory tells us there are two qualitatively different processes we can use when solving …

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Creating Momentum in Brand Building

As I’ve blogged about recently, it’s important to keep up branding resolutions, add personal social media profiles to a corporate website, follow branding rules for entrepreneurs, and so forth.

And all of these ideas should be followed to ensure a complete branding across the social web. However, many of these rules assume you have fully …

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Personal Branding Interview: Sarah Lacy

Today, I spoke to Sarah Lacy, who I interviewed back in 2008 when her first book came out.  She writes for TechCrunch.com, and her latest book is called Brilliant, Crazy, Cocky: How the Top 1% of Entrepreneurs Profit from Global Chaos. In this interview, Sarah talks about characteristics of successful entrepreneurs, gives examples of interesting …

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Personal Branding Interview: Daniel Burrus

Today, I spoke to Daniel Burrus, who is considered one of the world’s leading technology forecasters and business strategists, is the founder and CEO of Burrus Research, and author of the The New York Times bestseller Flash Foresight. In this interview, Daniel talks about what flash foresight is, why it’s important in this economy, what …

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Lessons in Personal Branding from Jeopardy!, IBM, & Watson

On Jeopardy! last week, Ken Jennings and Brad Rutter, the two all-time top money earners squared off in a one million dollar championship against Watson, a new IBM computer designed to respond to spoken questions.

IBM was looking for a dramatic way to enhance their brand–already riding high after defeating the world’s greatest chess players …