Sledding Through Life
We all aspire to have our lives proceed like an afternoon of sledding on a snow-covered hill. We seek to position ourselves so that our lives effortlessly glide along at a pace so exhilarating that the wind seems to blow through our hair. Wwwweeee!!! And as we whip along, our networks grow and our personal …
Personal Branding Interview: Daniel Burrus
Today, I spoke to Daniel Burrus, who is considered one of the world’s leading technology forecasters and business strategists, is the founder and CEO of Burrus Research, and author of the The New York Times bestseller Flash Foresight. In this interview, Daniel talks about what flash foresight is, why it’s important in this economy, what …
40 Ways to Build Trust in Your Personal Brand on Social Media
In the new economy there is one major truth that stands above the rest. Trust equals revenue. If you are a small to mid-sized business or organization, it is the amount of trust you can build between people that strengthens your brand. Whether we are talking about donors or customers, it is about building trust …
Lessons in Personal Branding from Jeopardy!, IBM, & Watson
On Jeopardy! last week, Ken Jennings and Brad Rutter, the two all-time top money earners squared off in a one million dollar championship against Watson, a new IBM computer designed to respond to spoken questions.
IBM was looking for a dramatic way to enhance their brand–already riding high after defeating the world’s greatest chess players …
Opportunity Knocks More Than Once
In case you are just starting out on a new venture, it may be hard to believe the headline, “Opportunity knocks more than once.” In the early days, you frequently find yourself thinking, “If only opportunity would come around just once!”
Most often it takes dedicated work over a few years to begin seeing occasional …
Lessons Learned from 3 Recent Personal Branding Disasters
It’s easy to see other’s personal brands take a turn for the worse when they’re in the spotlight. But it’s important to take lessons from those disasters. Let’s take a look at some recent issues facing public figures:
Hosni MubarakIf you follow global news (and even if you don’t), you’ve heard about the recent …
You Say You Do But You Don’t
When it comes to hiring you, CMO Laura Ching from TinyPrints.com says it all in Sunday’s New York Times:
“One of the hardest things to screen for is adaptability – just being able to go with the flow…things move so fast. You can come in and this is what the job description says today, but …
This Is So Funny, It Happened To Me Too!
“If you wish to travel far and fast, travel light. Take off all your envies, jealousies, unforgiveness, selfishness, and fears.” – Glenn Clark
How do you express your sense of humor without going overboard, off the edge, or over the top online and in person? I think this is really hard to do, but if …
Personal Branding Interview: Jodi Glickman
Today, I spoke to Jodi Glickman, who is the founder of communication training firm Great on the Job, a regular contributor to the Harvard Business Review Blog, and author of Great on the Job: What to Say, How to Say It, The Secrets of Getting Ahead. In this interview, Jodi talks about technical skills versus …
2 Ways to Quickly Boost Your Personal Brand
The essence of a personal brand is that it’s similar to a corporate brand, yet it’s personal to you, which allows for more freedom and, in all honesty, far more fun. Take a look at music or acting and notice how the likes of Russell Brand, Jennifer Lopez and Justin Timberlake have wildly successful careers …