Outrageous Things People Do For Work
Last Saturday I spoke to the most intelligent audience I’ve ever had: Harvardwood screenwriters. The group’s members are a Harvard meets Hollywood mash-up. You know, Conan O’Brien, Natalie Portman and 80% of the people who write Thursday night sitcoms on NBC. At least, those are the icons of achievement for this audience.
Smaller odds?You’d …
5 Benefits Of Networking Virtually
We live, work and play in two worlds today: in person and online! They are equally important, inter-dependent and mutually beneficial. This is the first of a two part series on the benefits of networking in the virtual/web world. I have built my business brand from 2006 from ground zero engaged in these two worlds.…
9 Ways To Command Your Schedule Socially
Small business owners usually don’t have time for social media. They are often notoriously busy and are popular for putting on multiple hats, long work hours and juggling several responsibilities. And this is the reason why business owners should invest more in social media- to help them gain more time for important things and for …
A Cup Of Coffee To Giving Back
Your brand is not just about your products and services--it’s about you, the person. It’s about what you have to offer that is unique from everyone else.
What makes your brand specialOne thing that makes many brands special is the desire to help others, to give back in some way. But, it seems difficult …
Want To Be “Headhunted”? Here’s How!
Part 2 of the post series “Brand Yourself to be Headhunted”
EDITOR’S NOTE: In last week’s blog we examined what a “headhunter” does, as well as what he or she does NOT do. To briefly recap, a “headhunter’s” primary mission is to find the TOP-performing talent for a hiring company. These TOP performers will currently …
Personal Branding Lessons From The Indy 500
I just spent the day at the Indianapolis 500 as a media blogger (actually I spent a few days at the Indianapolis Motor Speedway this month) and was reminded of the hard lessons and life of an IndyCar driver. The winner of the race was Dan Wheldon, a British racer whose only race this year …
It Ranks Right Up There With Oxygen
John attained all his computer certifications and decided to open his own business and to establish his brand. Mary, out of work for almost a year, began her own entrepreneurial enterprise; a small florist shop. She also plans to create her unique brand. Maria is a nutritionist who launched her own online coaching firm specializing …
Hail To The Chief!
I like so many boys grew up watching Cowboy and “Indian” movies. I spent quite a few afternoons in front of the family television fixated on the trials and tribulations of each group. For whatever reason, I found a certain affinity with the Chiefs of these tribes. More times than not, the Chief and tribe …
When Should You Begin to Write Your Book?
One of my most frequently questions about writing a brand-building book is: “What’s the best time for me to begin to write my book?”
The major options include:
I’m going to start now, and get it written as soon as possible. I’m going to wait until I have signed a publishing contract. I’m going to…Convert Prospects To Clients With Branding Ease
“You are a breath of fresh air” is the exclamation II always heard from prospects and clients alike while in the field of professional sales. This actually became my brand.
The strategy of being “fresh air” translates beautifully into interviewing and entrepreneurship to put you into the top candidate position. If you are ever frustrated …