Mark Twain’s Advice for Authors Writing Brand-Building Books
Early this week, I discovered a quote by Mark Twain that offers advice and perspective for those who want to write a book to build your personal brand.
Mark Twain’s quote addresses the reason many entrepreneurs fail to accomplish big goals–like writing a book; they have great ideas, but fail to take action.
Why many…Showing Appreciation Creates Stellar Results
When someone earnestly complements you, how does it make you feel?
Most human beings savor the momentary attention when they know their best has been delivered and it is received with appreciation. In today’s hectic world many businesspeople overlook this fact. They then wonder why building their business is such a struggle.
Genuine kindness it…Online Branding Platforms Face-Off
How many websites do you have an online presence on? Three? Five? Maybe even upwards of ten?
While perhaps it’s unrealistic to expect you to eliminate accounts to simplify your online brand, it can be difficult to keep track of all of your profiles, particularly if someone is searching for you on a specific site.…
Give A Little At KIVA
Philanthropy is good for your soul and your personal brand. Where you give, how you give and why you give can be a huge window into who you are. As a personal branding coach, I recommend all my clients consider making a donation through kiva.org.
Through this site, you can spend as little as $25 …
Increase Your Social Impact And Brand Leadership
There is no question or doubt about the impact, power and leverage ‘new media’ can have on business. It’s pretty clear the immediacy and viral nature of how information is delivered and how fast it can spread, good or bad.
New media, social marketing, social networking, it’s all ‘social’. Twitter, Facebook, LinkedIn, Youtube, Email Marketing, …
What It Takes To Ace Today’s Popular Video Interviews
What’s free, has 663 Million users, has an app for every smart phone from the iPhone to Droid and Blackberry and can be used on either a Mac or PC?
If you said skype you’re in tune with the video technology, launched in 2003, that has become a popular choice for many of today’s hiring …
Easy Steps On Linking Your Powerful Personal Brand
Whether you are a professional, a job seeker, an entrepreneur or someone who is happily employed, a LinkedIn profile could be a wonderful asset for your career. This social networking site lets you connect to over 43 million professionals worldwide. LinkedIn functions as curriculum vitae, reference document, cover letter, and an efficient database for your …
Branding Lessons From The Grateful Dead
In a recent Deliver Magazine interview, David Meerman Scott expounded on a brand made famous by its distinctive sound, look and unorthodox business methodology: The Grateful Dead.
Different way to engageCo-author of Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History, Scott said, “The Grateful …
SECOND Most Used Website By Recruiters And Companies
Chances are, many if not most of you reading this blog already have your professional profile posted on LinkedIn, the Number One site used today by both recruiters and companies to locate highly qualified people for their open positions. Another site you certainly won’t want to overlook, however, is ZoomInfo (www.zoominfo.com), the SECOND most used …
4 Tips Introverts Can Improve Their Networking
One of my favorite jokes about IT professionals is “How can you tell you’re talking to an outgoing IT pro? Because when he talks to you, he looks at your shoes instead of his own.”
I have a friend who fits the computer programmer stereotype. Very shy, not very outgoing, doesn’t like being in crowds, …