Your Relevance is Tied into Your Horsepower!
I recently participated in a national call for Tory Johnson’s 30 Day Get Hired Virtual Job Club program. I presented on Are you Relevant? You can hear the 20 minute call here.
Getting and staying relevant has played into my own 2006 career change but even more importantly relevance is an essential key to navigate …
Employee Turned Entrepreneur: Thinking of Taking the Plunge?
As an employee turned entrepreneur myself, this is a plunge I have taken and coach clients on from a career, business, and personal level. With nearly 30MM job seekers, including 14MM unemployed, and a job search process that takes over 211 days to land a new job, it’s no wonder many professionals are wondering if …
Do You Know Your Enemy?: Identifying Your Brand’s Opposite
Green Day sings about knowing your enemy. Are they talking about personal branding in the song? Probably not. But when you think about what your personal brand stands for, it’s as important to consider your opposite. One tactic I use to help people position themselves and crystallize their difference is asking them, “What are you …
Growing Your Network for Your Next Job: A Parable
A very hardworking, industrious ant who kept his eyes on the prize and toed the company line. He had been a hardworking, industrious line-toer for his company for 12 years.
For the last four years, he had even been the director of a brand new product line that was supposed to …
10 Accounts I Won’t Follow Back on Twitter
Twitter has been one of the key ingredients of my personal branding mix, and interacting with relevant others and adding value with my tweets the way I have sought to distinguish myself amongst the 3 million other Tweeterers in my country and gazillions elsewhere. Being included in the list of ‘70 Tweeterers that add more …
Warning! The Telephone Job Interview Can be a ‘Trap’!
Great news! All your job search activities have paid off and you’ve landed a telephone interview with a prospective employer. This is an opportunity, correct? Well, yes and no. You have made it all the way to “round one,” and that’s certainly something positive, something to celebrate. But wait! You still have to go into …
Questions to Ask Before Writing and Self-publishing
As a business owner, career-builder, or self-employed professional, your time is too valuable to write a book simply because you want to to see your ideas in print.
Unless you’re writing for creative expression, your book …
Qualify the Remote Office Opportunity
Have you ever worked in a remote office where your opinion was considered remote, as in, “not valued”? My own experience has shown that the people at Headquarters enjoy the most exposure, freedom and reward from their careers.
On the other hand, benefits may be derived from being in a remote office. It is possible …
Personal Branding Interview: Stephen R. Covey
This post originally appeared in my Forbes.com column.
Today, I spoke with Stephen R. Covey and we focused on his new book “The 3rd Alternative: Solving Life’s Most Difficult Problems,” which just came out today! Dr. Covey is the author of the worldwide bestseller, The 7 Habits of Highly Effective People. First written in 1989, …
Review of Blind Spots
In her newest book, Alexandra Levit reminds us that in order to succeed today, we need to forget about the old business myths of the past.
“This is not your parents’ business world,” she states. “It’s not even your older sister’s business world. The recent recession has toppled and transformed our ideas about just about …