7 Writing Tips for Half-Written Brand-Building Books
If you’re wondering what to do with a half-written brand-building book on your computer, you’re not alone!
No matter how frustrated and sad you may feel, it’s important to remember that you’re not alone!
Experienced authors, as well as emerging authors writing their first brand-building book, often find themselves forced to deal with incomplete books. …
Top 10 Promotional Gifts for the Holidays
Today’s post is written by Gareth Parkin.
Personalized Promotional Gifts For the Holiday SeasonWhether you are out there looking for work or you are a small business owner trying to grow your business, it’s time you thought about using promotional gifts to promote your brand. Large companies have been doing this for years. Go …
Resolve Issues with Sales Techniques
We have all encountered awkward moments whether with a significant other, client or prospective hiring manager. Whether you feel betrayed, angry or just uncomfortable, it is of less importance than the manner in which you respond.
Sales techniques lead the way out of potentially damaging your outcome.
Using the following steps in order may serve …
Is CardCloud the End of the Traditional Business Card?
Have you ever been caught without an extra business card to share with a new contact? It happens to the best of us – you might be at a family party or running errands, and happen to run into someone who you’d like to speak with again. But this can be difficult if you don’t …
Making Small Talk
The top three fatal errors you can make as a leader are:
Failing to leverage your market position Negotiating with irrational forces Not articulating your vision with vigorThis “don’t” checklist works for business, consumer and personal brands. The deadly dangerous part is this: you have to be right with all three rules if you …
Show,Tell, and Sound Off on Facebook!
I remember in 2007 signing up for Facebook because I have always been an ‘early adopter’ of technology and communication trends. It seemed like fun.
Then in 2008, we used it to promote one of our high school class reunions and grew our participants from 11 to 140 in less than a month! It was …
New Age Social Media Reference Checks
Have you ever Googled yourself as part of your job search strategy? According to the Society for Human Resources Management, there’s nearly 100 percent chance your credentials, resume, and application will be reviewed for inaccuracies. You may want to take a minute to find out just what comes up on what Larry Page and Sergey …
You Can’t Do What I Do and Neither Can I
This week I’m sharing this space with my friend, Bryan Clark. Bryan is a professional writer, blog editor and evangelist. He has contributed to leading news properties and blogs in tech, entrepreneurship, finance, and the digital lifestyle. He’s had work featured at Problogger.net and Enterpreneurs-Journey.com as well as offline publications such as The Chicago Tribune …
Content Marketing for Your Personal Brand
Content is a tool used to develop awareness. Content marketing is “a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.” (-Junta42)
So, how do we take awareness-developing content and turn it into …
5 Factors for Building True Fans Over Fluff
I’m going to go out on a limb and say I will probably never have a conversation with Lady Gaga or President Obama or Sanjay Gupta on Twitter. I am surprisingly OK with this. Because what I am having are conversations with people in my industry who, despite having nowhere near 4 million followers, have …