My Personal Branding Journey Part 9: Maintaining Your Brand
This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. …
The Power of Someone Who Believes in You
Playing host to family visiting me in southwest Florida recently I took my guests on a tour of the winter estates of Thomas Edison and Henry Ford in Fort Myers. I had never realized before that that the two men knew each other, much less had homes right next door.
But what fascinated me the …
Distinct or Extinct: 8 Tips to Turn Mundane Projects into WOW Projects That Build Your Brand
Can you remember the last time you completed a “WOW” project? A project you’ll still be bragging and chortling 10 years from now, as Tom Peters would say? If not, rest assured that you can make your work matter – but only if you take proactive steps to make it work for you.
Every assignment…My Personal Branding Journey Part 8: Communicate Your Brand with Good Blogger Relations & Twitter
This is the eighth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In writing this series of posts, I’ve been trying to strike a balance between discussing why I began this personal branding journey while at …
Bright Shiny Objects and Babies Like Me
I have a baby brain, even now after all these grown-up years.
A baby’s brain is exceptionally plastic, “captivated by the most unexpected events” and keen on seeing probabilities, while not terrifically impressed by certainties, per Alison Gopnik in Sunday’s New York Times.
Sounds like an entrepreneur’s brain, at least during the start up phase …
When the Boss Invades Facebook
Don’t panic. It’s just a little invite from your boss. But seriously, what would you do if your boss were to find you in Facebook and sent a request to be your friend? Now, your boss will see your photos in the last …
How to Deal with a Needy Client
If you’re an agency or a consultant, then you’ve faced a needy client one time or another. You know who I’m talking about:
They call you multiple times a week to get updated on what’s going on with the project They frantically feel like the world is ending because they haven’t seen results since last…My Personal Branding Journey Part 7: Strategies for Creating an Online Presence
This is the seventh of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
Whenever I get a notification that someone is following me on Twitter, I visit their profile and take a look at their website. If …
Blogger Code of Ethics – Do We Need One?
Should bloggers have a code of ethics like journalists do? My last post on Personal Branding Blog about Four Reasons You Aren’t Getting Book Publicity from Bloggers caused a stir concerning bloggers having or not having a code of ethics. Here are some interesting quotes from the comments section:
Susan de la Vergne commented:
“If …
My Personal Branding Story Part 6: Narrative, Context, and Being a Purple Cow
This is the sixth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In my last two posts, I described why I decided to use the concept of being a Renaissance Worker as my personal brand. In …