Make Sure You Avoid this Online Branding Fiasco
Earlier this week, I heard about an acquaintance who had misrepresented himself on LinkedIn. He changed his profile to only show partial information about his work history. Plus, he added a company profile for his new consulting business and grossly lied about his 2009 revenue and the number of employees he had. All those changes …
If You Build It, They Will Come
If you haven’t created your personal brand or it’s not what you want it to be this post will give you some inspiration to get started.
Ready, set, goUnfortunately, many people spend too much time thinking about building their personal brand instead of getting started immediately in the building process. This wastes time and …
5 Ways to Destroy Your Personal Brand
Building a strong personal brand also means avoiding the mistakes that can ruin a personal brand. Here are 5 kinds of mistakes that could cost your personal brand dearly.
Personal branding mistakes I hope you never make1) Lying on your resume
You’ve heard it before and I’ll say it again. Whether to embellish your …
My Personal Branding Story Part 5: Becoming a Renaissance Worker
This is the fifth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In my last post, I introduced the concept of a Renaissance Worker and how I came to see this term as a way to …
My Personal Branding Story Part 4: I am a Renaissance Worker
This is the fourth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
Over 500 years ago, a new vision of human beings began to emerge during the Renaissance period that “considered man empowered, limitless in his …
Colleges Need to Teach Personal Branding
This year will be my 5 year reunion for college and while checking the Luther website for Homecoming information, I took a glance at the tuition costs for next year. And even though I knew college tuitions have been skyrocketing, I was still shocked by the number: $32,140 That’s over $10,000 more than when I …
Defining Your Personal Brand
Before you can create your personal brand, you have to know what your personal brand is. This post will help you to define your own personal brand through taking a look at your unique personal brand attributes. Once you have your personal brand attributes you can begin sharing your personal brand with the world.
Simply…My Personal Branding Story Part 3: Passion is Not Enough
This is the third of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
“What are you passionate about?” I am sure there’s a post on every single career website that focuses on this topic. And for good …
Networking at Conferences – Part 3
People have heard me say many times that I tend to avoid networking events. What? A networking expert not getting out face-to-face? Don’t I practice what I preach, especially since the subtitle of my book is “attract a following in person and online?”
Of course I do! I think networking in person is a vital …
Making the Brand
The personal branding wave is continuing to evolve and develop. Of course, the emergence and popularity of the social web has accelerated the process. Today’s job seeker, as well as those interested in progressing within a company and/or industry, have embraced the process as welcome and necessary.
Many of you are working hard to identify …