Tag: authenticity

Brand Yourself AsPersonal BrandingPositioningSuccess Strategies

A Cup of Coffee to Personal Article Marketing

Today is the day to begin showcasing your expertise online so searchers will find your name attached to some well-written, helpful, and informative content. When done right, personal article marketing is a sure fire way to solidify your personal brand, increase your credibility, and prove yourself a thought leader in your industry.

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Career DevelopmentJob SearchPersonal BrandingReputation Management

Are You Making These 5 Personal Branding Mistakes?

There are plenty of “must-dos” for personal branding — things like how Twitter, LinkedIn, and Facebook can help you land a job or grow your business when used correctly. But are you aware of the “don’ts” you might be doing?

Over-communicating

Not every platform is the right one for communicating your message. Sending inappropriate or …

PeoplePersonal BrandingSuccess Strategies

Guy Kawasaki’s 5-Point Guide to Personal Branding

If you’ve ever heard the word “entrepreneur,” you’ve heard of Guy Kawasaki, perhaps one of the greatest living writers/speakers on start-ups. His messages are simple, powerful, and to the point. What lessons can we learn from this inspirational guru about personal branding? The following five tips are pulled directly from lessons in his best-selling book, …