Why Numbers Are Important For Personal Branding
I would consider myself an ambassador for the “numbers game” on social networks. Authorities like Seth Godin object to going after numbers, while people such as Guy Kawasaki think that it’s all about numbers (especially on Twitter). I’m split in the middle right now, but I want to take time today to explain why numbers …
Personal Branding Interview: Steve Miller
Today, I spoke with Steve Miller, who is a marketing consultant, speaker and blogger. In this interview, Steve talks about what social media tools he uses for personal branding, his opinion on Twitter and it’s future, strategies Gen-Y should use to stand out and more.
Which social media tools do you rely on to build…Personal Branding Interview: Robin Wauters
Today, I spoke to Robin Wauters, who is best known as a TechCrunch writer based in Europe. In this interview, Robin talks to us about his annual social media conference, other projects that he’s working on, how social media is different in various countries, and his thought on personal branding.
You organize an annual conference…Is Facebook Now The Top Personal Branding Tool?
Dan Schawbel did a great job of notifying everyone in advance of the major development of vanity URL’s over at Facebook. I hope most of you were able to get your name or something quite close — I was real pumped to be able to grab www.facebook.com/chadlevitt. There’s been a ton of chatter on Twitter …
How to Value Your Following on Twitter
Here’s an alarming statistic: Twitter now drives 20% of the total traffic on my other blog, Twenty Set.
Surprised? I’m not. Twitter is starting to rival Google in terms of traffic. Which shows that Twitter is clearly an incredible marketing tool, even when you don’t have that many followers. (I only have slightly over 5,000.)…
Could Your Social Media “Expert” be a Fake?
If you haven’t already noticed, the concept of social media has become a mainstream topic that bloggers, media outlets and movie stars continually obsess over daily.
As the “Oprah Effect” has taken root in the marketplace after featuring Facebook and Twitter on her show…the “social media craze” has been established and validated.
The almighty status…Your Digital DNA
Facebook made available ‘personalized’ URL’s at midnight on Friday. I got mine facebook.com/beverlymacy. Did you get yours? Another personal branding opportunity!
Your Digital DNAAs more and more people realize the value and importance of personal branding, I thought it important to take a step back and remember that your online/digital presence is absolutely necessary …
Personal Branding Interview: Don Bulmer
Today, I spoke to Don Bulmer, who is the Vice President of Global Communications at SAP AG. In this interview, Don talks to us about the most important aspect of his personal brand, how social media is changing marketing, how social networks make it easier for companies to grow their audiences and much more.
What…Personal Branding Interview: Lowell Heddings
Today, I spoke with Lowell Heddings, who is better known online as the How-To Geek and is a part-time writer for Lifehacker. In this interview, Lowell talks about his blog, the significance of being a geek in social media, and why personal branding is important to him.
You started the website How-To Geek back in…Advanced Techniques for Using LinkedIn to Change Careers
We all know that a tough economy means you have to set yourself apart from other candidates, especially if you are changing industries or functions. Here are a couple tips for using LinkedIn to conduct research and establish contacts within the new industry you are targeting.
Industry ResearchFirst, use the search feature at the …