Summer Vacation: How to Balance Personal Branding and Parenting
So much of your personal brand relies on maintaining a consistent presence on social media, being available to clients, and staying on top of trends in your field. Combine all that with parenting, and you are probably stretched pretty thin!
For better or worse, tech has made it easier for professionals to spend more time …
The Ten Commandments of Twitter
The proliferation of trolls and fanatics in our beloved chirping microblog has made it urgent to issue some shared guidelines we can all adhere to that can regulate private and public behavior on Twitter. This is my proposal, which I submit to your consideration.
1. Thou shalt not patronize others. If you hold any views …
12 Ways to Create Interesting Company Content in a Boring Industry
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back …
Personal Branding Weekly – Your Social Marketing Mix
EDITOR’S NOTE: This week’s posts gave us insight into how a narrow focus can widen our target market, creating ebooks and sites that helps us gain a competitive advantage in our job search.
Personal Branding Weekly
Top 3 Reasons Why Lifestyle Businesses Fail by Jun Loayza Branding Yourself for A Career Change by Phil Rosenberg…5 Recommendations for new Social Media Pros
Many readers of Personal Branding Blog have demonstrated a keen interest in working in social media and some have already joined the ranks of this forward-looking profession. I would like my first message to the newcomers to be a warm welcome: we need the best professionals to make our world go digital and anybody motivated …
How To Create The Story Of Your Personal Brand
Composing the story of your personal brand is much like the story of a product or service’s brand – the goal is to reach your audience on an emotional level.
In my opinion, the pros of the digital age greatly outweigh the cons, but the simplicity of creating your own brand online calls for a …
Personal Branding Weekly – Higher Google Results
EDITOR’S NOTE: This week the Young Entrepreneur Council weighed in on CEOs scavenging social media accounts of job candidates and author, Kristen Fisher, gave some practical tips on how to overcome horrible bosses.
There’s a saying that people don’t quit companies, they quit people (supervisors/managers). How to excel and propel your brand when “managing up” …
Who Is Your Professional Catalyst?
Each of us have a few people in our lives who got us started down the paths we’ve followed. It could have been an English teacher who encouraged you to write that started you down the path to being a writer, or a supervisor at work who put you on a project that led to …
The Future of ‘Engagement’ in the Social Media
As we discussed in last week’s post (and indeed thank you all for your comments and ‘engaging with me’ here and on Twitter and elsewhere), the hype and excessive emphasis on engagement for social media strategies – to the exclusion of other necessary elements for brands both commercial and personal that need to focus on …
Do CEOs Scavenge Social Media Accounts of Job Candidates?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published …