Category: Social Media

Social platforms continue to shape how professional voices are heard.

Here we help you navigate what to share, when to engage, and how to show up consistently as platforms evolve.


The goal is a presence that feels thoughtful, credible, and sustainable.

Relationship NetworkingSocial Media

Making Sense of All the Recent Changes on LinkedIn

If LinkedIn is an important part of establishing and maintaining your professional image, your professional brand—and it definitely should be!—then you may be among the millions of people on LinkedIn who, because of some significant changes recently made by the site, are confused, confounded, and, yes, perhaps even a little bit angry!

Some of LinkedIn’s …

Communication & NetworkingRelationship NetworkingSocial Media

Personal Branding Weekly and Using Your Status

PERSONAL BRANDING WEEKLY

Editor’s Note:  This week we welcome a new contributor to the Personal Branding Author team.

Henrieta Riesco joins the Perosnal Branding Blog and is founder of Intentional Career. As a Career Coach, she collaborates with students and professionals on creating a fulfilling career. Her brand-building journey took her from being a teacher …

NetworkingRelationship NetworkingSocial Media

Personal Branding Weekly and Your Networks

Personal Branding Weekly

Editor’s Note:  This week we covered working remotely and managing expectations. With all our Google Hangouts, Skype meetings and chats, I’m painfully aware that many people look at their screen and not at the camera.  Even across video chat, “not making eye contact” can have a negative effect on your brand. How …

Relationship NetworkingSocial Media

Personal Branding Weekly and What to Listen For

PERSONAL BRANDING WEEKLY

Editor’s Note:  This week we welcome a new contributor to the Personal Branding Blog, Ken Sudheim.  Ken is the CEO of KAS Placement Sales Recruiters, a sales and marketing recruitment agency specializing in helping job seekers further their careers through finding them challenging and rewarding positions at progressive, visionary and growing organizations.  …

Career DevelopmentLifestyle & Habit BuildingRelationship NetworkingSocial Media

Author, Publisher, Entrepreneur: Kawasaki’s 3 Steps to Success

I just interviewed Guy Kawasaki, the former Apple evangelist, social media master, and author of 12 books. We met up at the New Media Expo in Las Vegas and talked about how to grow your following and self promote without being icky. He, in particular, was very keen to talk about self-publishing—understandably because his second …