The Unhappy Tax
Are you one of the unhappy employees costing the US economy $300 billion in lost productivity each year?
Workers are producing less quantity and producing less quality since the onset of the new American depression, a mental health epidemic whose onset is now tracked to January 2008 by both Gallop and Harvard researchers.
Employees sit …
Writers Need to Promote Themselves, or Go Unread
Writers hate marketing. Or most of them do. They hate promoting themselves, talking about themselves, or drawing attention to themselves in any way, any time, ever.
Ev-ver.
Writers — for the most part — are humble, and don’t like to “brag” about themselves. Of course, they equate “bragging” with telling people they just published a …
Buy Early, Sell Late
No, I’m not talking about how to manage your stock portfolio. I am talking about structuring your day to be successful.
Cutting-edge neuroscience data is about to be revealed in a new book, Willpower: Rediscovering the Greatest Human Strength, by Roy F. Baumeister and John Tierney. A collection of recent, rather shocking studies prove that …
Speaking as an Expert Makes You One
I had been writing for seven years before I finally decided to call myself a writer. Even so, I was unsure. I wasn’t “A Writer.” I was an “Oh, I’m also a writer. . .?” (You know that annoying way people put the question mark at the end of a statement? I did that for …
What Do Flint McGlaughlin and Coco Chanel Have in Common?
Flint McGlaughlin is the Managing Director and CEO of MECLABS, an organization that conducts content and optimization experiments to improve the performance of sales and marketing programs.
Coco Chanel, a pioneering French fashion designer, is considered one of the world’s most elegant women.
So how can the two possibly be compared? Certainly, Flint is very …
Deepen a Relationship With the Stroke of a Pen
The last hand-written note I ever received made such a deep impression on me that I kept it. It made such a deep impression because it was 2008, and I was caught up in the heady days of email, Twitter, and texting.
The power of the “handwritten”So imagine my surprise and thrill when I …
Communicate to Build Your Brand and Improve Results
Are you building a database of prospects or friends?
Offering to helpWhen I say “friends” I am referring to how you connect with the people you meet. Most professional salespeople act as though the people they meet are those from whom they will make a hearty profit. The better approach is one of friendship …
3 Ways to Destroy Your Personal Brand in One Day
You’ve spent a lot of time building your personal brand. Don’t ruin all of your hard work by doing any of these things:
LyingNo one likes a liar. And those folks who have built a well-respected personal brand tend to be the ones that fall the hardest when they’re caught in a lie (Tiger …
If Perception Is Reality Then Lead With Authenticity
Transparency, truth and being real; all the rage now in personal branding and marketing and as it should be.
This is not really a new approach. We are though taking it a lot more seriously now when it comes to choosing who we want to align ourselves with and who we want to invest in.…
“Give Me Freedom…” Should Your Brand Include Political Standing?
There are a lot of things that don’t mix well with your career. One of the obvious ones is religion. But what about politics?
Do you talk about politics at work? In your blog posts? On Twitter or Facebook? This is linking your personal brand with a political standing – and can be a quick …