Personal Branding For A New Comedian
How can a comedian brand himself or herself, in order to win new fans and build a following that will get comedy club owners to book them?
I was asked that question recently by Jennifer Bianchi, a former lawyer turned comedian, who was wondering what she could do to win the attention of more fans.…
Get Sticky With an Acrostic
Sandler Success Principles: 11 Insights that will change the way you Think and Sell makes you SMARTER. Why the capital letters? Because SMARTER is an acrostic – a word with letters that when taken in order spell out an easy-to-remember phrase.
Sandler Success Principles became an instant Amazon bestseller last week, in part because Sandler’s …
Disgruntled Communication And Your Brand
As a small business owner or personal brand, your reputation is critical to your success. It is how people view you and differentiate you from others which helps get you more business. A good brand image is not an easy feat though. It requires planning, hard work and diligence. You need to be able to …
Differentiate With The Lost Art Of Gratitude
No Thank You’s – Then No Thanks! It’s amazing how many people do not know how to say “thank you.” It’s as if they were never taught, the more you appreciate something, the more you’ll get things you can appreciate. It’s like the old adage of “What you focus on, you get”. However, 97% of …
Recommend Or Not To Recommend: That Is The Question
I don’t think there is any other aspect of online reputation for companies and individuals, as undervalued and taken lightly, as the giving and managing of recommendations. While it remains true that (in a positive sense) recommendations can be the pat on the back we need to get that coveted job, improve our influence and …
Writing Your Personal Brand Bio When You Change Careers
How do you redefine yourself professionally when you’ve spent several years getting it down pat the first time?
Timothy Brandt posed that question — sort of — to me and my Branding Yourself co-author Kyle Lacy last week on Twitter.
How can I start my IT bio when I received experiences from business positions?
For …
Two Important Things to Do While You’re Unemployed
I hope you’re not one of those people who said, “I’m making my job search a full-time job.” I’ve known people who do that. They spend — or at least intend to spend — 40 hours per week, poring over the job boards, applying for any and all jobs they can find.
It’s an awful, …
What Oprah Teaches You About “Audience”
She’s clear about what gaps in our lives we are hoping to fill by tuning her in or attending a function where she’ll be.
Ask yourself now: Do you know anything important about your audiences? Do you know why we are here and what matters to us? Do you know what gaps in our lives…5 Tips On Your Brand’s Emotional Footprint
Feelings, sometimes nothing more than feelings, define a brand, including a personal brand. What about yours?
If Disneyland is the happiest place on earth, than emotion must be an integral factor in successful branding. Coke would like to teach the world to sing in perfect harmony, so the warm fuzzy feeling of connection – not …
Three Advanced Personal Branding Techniques
Most of you reading this are beyond the “start a blog, get on Twitter” advice for personal branding. Way beyond it. Hell, if you found this site, you’re already on Twitter, you rock out Facebook, and you know how your Klout score is trending. but still have to look at your license plate to remember …