Category: Reputation Management

PositioningRelationship NetworkingReputation Management

30 Costly Personal Branding Errors To Avoid

See “intellectual dishonesty” if you think this list isn’t for you.

We’re all somewhere on this list.

And that’s not a bad thing; it means there’s still room to grow.

30 personal branding no-no’s

In no specific order:

Lack of a chosen, designed branding plan to follow, including online and offline strategies Not measuring your…
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Brand Yourself AsCorporate BrandingLifestyle & Habit BuildingRelationship NetworkingReputation Management

Branding Lessons From The Burson, Facebook And Google Scandal

Even big brands misstep and make mistakes. Unfortunately, the bigger your brand is, the more public backlash you subject it to.

The public relations nightmare

Recently, a story broke that Facebook hired a top PR firm, Burson-Marsteller, to pitch anti-Google stories to media outlets. The pitch claimed that Google was invading users’ privacy with a …

Brand Yourself AseBrandLifestyle & Habit BuildingMarketing & Personal BrandingPositioningRelationship NetworkingReputation Management

Easy Steps On Linking Your Powerful Personal Brand

Whether you are a professional, a job seeker, an entrepreneur or someone who is happily employed, a LinkedIn profile could be a wonderful asset for your career. This social networking site lets you connect to over 43 million professionals worldwide. LinkedIn functions as curriculum vitae, reference document, cover letter, and an efficient database for your …

Brand Yourself AsCommunication & NetworkingEmployer BrandingRelationship NetworkingReputation Management

The #1 Formula for Brand Greatness

Service to others leads to greatness and wealth.

The more people you serve, the greater your rewards.  There is no formula for greatness or wealth that supersedes this one.

Authentic, unconditional service to others leads to self-reward.  When you help people cross the bridge from discouragement to success, greatness is achieved.  When you provide answers …

Career DevelopmentCommunication & NetworkingCorporate BrandingEmployer BrandingJob SearchLifestyle & Habit BuildingmanagementRelationship NetworkingReputation Management

How To RETHINK And Grow Rich

The old ways and the old days will not return.  We live in a new global community fueled by a technology-driven economy and marketplace.  The good news is that today, contrary to what you have been told by the negative and pessimistic voices competing for your attention, or what you think, there are UNLIMITED OPPORTUNITIES.…

Brand Identity & Self-DiscoveryBrand Yourself AsJob SearchLifestyle & Habit BuildingPositioningRelationship NetworkingReputation Management

Save Your Brand And Dump The Teleprompter

Will video help of hurt your personal brand? Actually, it can do both. A poorly made video will give the impression that you don’t put forth quality products or service. And, a poorly executed video will give the impression that you’re less than professional in your appearance or position.

Yet, for any brand video is …

Brand Yourself AsJob SearchLifestyle & Habit BuildingPositioningRelationship NetworkingReputation Management

What ‘Angry Birds’ Can Teach You About Getting Hired

PART IV (Become the ‘Yellow Bird’!)

Author’s Note: This is the fourth in a series of blogs in which author of the best-selling “Headhunter” Hiring Secrets: The Rules of the Hiring Game Have Changed . . . Forever! and professional “headhunter” Skip Freeman draws an analogy between “Angry Birds,” the wildly popular online game, and …