An Interview with the Man Who Coined Consumer-Generated Media
Today, I spoke with Pete Blackshaw and it was tremendous. This is certainly one of my favorite interviews to date, out of over 50! Pete is the man who coined “consumer-generated media.” He’s also a top executive at Nielsen, an author, speaker, cofounder of the Word-of-Mouth Marketing Association, a columnist and much more. It’s hard …
It’s Time For You to Become a Master Brand Using LinkedIn
Today, I spoke with Rich Brooks, who has an in-depth knowledge of social networks, runs his own consulting company and writes for Fast Company and MainToday.com. LinkedIn, the largest professional network, has received a lot of press lately, including an article by Rich Brooks that I discovered earlier this week. Many people aren’t using LinkedIn …
10/30/08: Personal Branding News and Recommendations
News
There is still time to get the free sample issue of Personal Branding Magazine, starring Gary Vaynerchuk, David Allen, Keith Ferrazzi and Robert Cialdini. If you would like to subscribe to get your full issue on November 1st, it’s $12.95 per year to get 4 issues. 50% of proceeds benefit the American Cancer Society.…
Men Are More Interested in Performance than Brand Image
Today, I spoke with Mark Tungate, who is a UK branding expert and author. In this interview he reveals very interesting research on how to market to men, as opposed to women. If you’re a man reading this, some things may surprise you. If you’re a woman, you will probably just laugh and agree with …
Personal Brands Are Measured by the Quality of Their Work
Today, I spoke with Sramana Mitra, who is a Forbes columnist, blogger and author. She become well known because of her blog, which led her to new and exciting opportunities. Haven’t we heard that before ;). We spoke about very interesting topics, including the basics of hard work, web 3.0, examples of successful entrepreneurs and …
Today We Honor the 2008 Personal Brand Award Winners
What a year it’s been for personal branding and for people creating “Me 2.0.”
Each year, I like to reward some of the standout brands by recognizing them with Personal Brand Awards. Last year, Rohit Bhargava won the gold award, which is the most coveted of all of them and this year Jeremiah Owyang was …
Inside the Mind of a New York Times Book Review Editor
Today, I spoke with Sam Tanenhaus, who is an editor at the New York Times Book Review. He’s got quite the job, receiving hundreds if not thousands of books. As an upcoming author and friend to many other authors and people who want to get into the publishing business, I thought it would be a …
Playgirl Magazine Star Gives Personal Branding Advice
Today, I spoke with Madison Hildebrand, who is a playboy, millionaire real estate mogul, author and much more. Madison explores various topics from a very unique angle, including passion, perception and of course, brand. We can learn a lot from someone who has been in the public eye in ways that Madison has, yet still …
Learn How to be an Effective and Influential Communicator
Today, I speak to Bert Decker about effective communication, including the significance and some useful tips for successfully communicating your message to others, in and out of the workplace. This is clearly a very important topic to go over, especially because people have short attention spans, make quick first impressions and enjoy good presentations.
Why …
7 Personal Branding Tips for College Graduates
Guest post by David G. Heiser, college senior and intern.
Sponsored: Online college degrees can make candidates out of the previous unemployable
It’s strange to think about it because it’s only October, but for seniors like me, entry into the real world is quickly approaching. We may not want to accept that our final summer …