Category: eBrand

Brand Identity & Self-DiscoveryeBrandInterviewLifestyle & Habit BuildingMarketing & Personal BrandingMe 2.0Relationship NetworkingSocial Media

Road to Me 2.0: My First Video Interview For the Book

Recently, I was interviewed by Rick Burnes of Hubspot about my upcoming book, Me 2.0: Build a Powerful Brand to Achieve Career Success. As of today, my book is doing very well on pre-orders, ranking #26 on Amazon for job hunting bestsellers, #54 for web marketing and #70 e-commerce.  I want to thank everyone for …

Brand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingMarketing & Personal BrandingRelationship NetworkingSocial Media

David Armano Reveals His Personal Branding Secrets

Today, I spoke with David Armano, who is a well-known blogger and visual expert.  He’s best known for his marketing diagrams and speaks at a lot of industry events.  I spoke to David about how he’s grown his personal brand, what it takes to become known in a cluttered world and tips he has for …

Communication & NetworkingCorporate BrandingeBrandRelationship NetworkingSocial Media

How to Lay the Brand Foundation for a Consulting Business

Reader question<

“I have recently gone solo and started a consulting business (with a handful of employees)… from a social networking branding perspective (i.e. twitter, blog etc.) should I concentrate on building myself or my company brand.  I know the answer is both, but which one first and foremost would you recommend, for example should …

eBrandFuturesLifestyle & Habit BuildingMe 2.0Relationship NetworkingSocial Media

2009 Personal Branding Predictions

[youtube=http://ca.youtube.com/watch?v=2x9HgdA1V-4]

I’m very surprised that no one has posted about their predictions for 2009 yet. I’ve seen a lot of “best of 2008 posts,” but no predictions! One can only assume that you will see a flurry of posts in the next couple of weeks, as thought leaders are trying to make predictions for next …

Brand Identity & Self-DiscoveryeBrandRelationship NetworkingSocial Media

A Personal Brand is Demolished by Being Selfish Instead of Useful

It is very rare for me to single people out for bad personal branding, especially when I made mistakes when I first entered the blogosphere a few years ago, such as spamming the press/bloggers and leaving self-promotional comments on blogs. Those days are over and by learning from mistakes, it’s helped me teach you how …

Corporate BrandingeBrandEmployer Brandinggen-yLifestyle & Habit BuildingNews & AnalysisRecruitment & Job SearchRelationship NetworkingSchawbel ReportSocial Media

Schawbel Report: The Current State of Personal Branding [December 2008]

A lot has happened since the last time I posted a “Schawbel Report” on the state of personal branding worldwide. The July edition had some great information on how education is evolving with social media tools, how the workplace is becoming more virtual and reputation management 2.0. I finally got around to doing my 3rd …

Communication & NetworkingeBrandLifestyle & Habit BuildingRelationship Networking

By Not Having a Website You Lose Brand Equity Every Second

There are a lot of great personal brands out there that are losing the opportunity to build brand equity in their eBrands (internet properties).

For instance, if you write a guest blog post or an article for an online magazine and don’t have a website, you miss the chance to:

increase the PageRank of your…
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Brand Identity & Self-DiscoveryeBrandRelationship NetworkingSocial Media

What Do Your Google Results Say About You?

I spoke with Paul Dunay last night, who is the Global Director of Integrated Marketing at Bearing Point, as well as a B2B technology marketing blogger. During our call, we talked about people’s Google results and what that says about them. Our conversation sparked this post, which deals with identifying your current “Google results” situation …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingRelationship NetworkingSocial Media

Become a Career Renegade Instead of Being Depressed at Work

Today, I spoke with Jonathan Fields, who is an author, blogger and much more.  He just launched his new blog based on his “Career Renegade” book today, in addition to an incredible new eBook called “The Fire Fly Manifesto.”  The purpose of this interview is to inspire you to start doing work you love, instead …