Your Personal Brand is Public on Facebook PERIOD
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Public search listings – past
I was going to blog about this a long time ago, but I found a recent post on the Inside Facebook blog that pushed me to do this one. What a lot of people don’t know is that when you search for someone’s name …
Are Personal Brands Protected on Social Networks?
Today, I spoke with Larry Magid, who has been in the media for years and has published various books on internet safety. In this interview, we focus on the importance of protecting our online identities on social networks. I’m not much of a fan of MySpace, but if you’re on that social network, pay very …
Your Complete Guide to Domain Name Branding
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
I’ve received countless emails and questions during my speaking presentations about selecting the right domain name. I want to address all of these questions in this post and give you a few strategies you can use …
How to Ensure You’ve Claimed Your Brand on Social Networks
It’s time to protect your personal brand. This is a very serious matter!
Domain names
I’ve spoken about claiming your domain name to secure your personal brand before. For those of you new readers, this means going to your local hosting service and registering yourname.com immediately, before someone else takes it from you. You can …
Social Networking: Number Friends Vs the Quality of Each Friend
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A lot of very influential people are sounding off that it’s not the number of friends you have on social networks that matter, but rather the quality of the relationships. For instance, many people would rather have 100 close knit contacts on LinkedIn than 600 “lose contacts” or people …
5 Free Tools for Personal Reputation Management
I guest posted on Keith Ferrazzi’s blog over a week ago. I felt that this post was so important that I had to re-post it here for you to read.
Reputation management consists of tracking your personal brand both online and offline and reacting when necessary.
A lot of people think that personal branding is …
Online Reputation Management 2.0 and Our Mobile Future
Today, on Facebook I was asked to post my contribution to PRWeek because paid subscription is required. Note that the title they gave it was “Controlling your reputation is vital,” which isn’t as strong as the title for this post. Being you are my audience and should get special privileges, below is the article I …
How Small Business Owners Can Grow Their Online Empire
On July 8th, I presented to the Next Level Executives group at the Marriott Hotel in Marlborough, Massachusetts. Before I gave my keynote, John Bates, a recruiting and career management veteran, explained the general concept of personal branding and how it related to building a business through referrals. Also, he noted the significance of taking …
How to Backup and Protect Your Personal Brand
Each and every day, you are creating and managing more and more information. From your Google Reader and Email accounts, to sending and receiving files and of course to blogging about your experiences. The question isn’t how much information you create, but rather if it’s protected and secure. The information you store electronically is the …
Schawbel Report: The Current State of Personal Branding [July 2008]
A lot has happened since the last time I posted a “Schawbel Report” on the state of personal branding worldwide. The March edition shed some light into the spread of personal branding from the US to Australia to India. There is a lot of information here, but it’s all very important to your personal brand …