Experience vs Income
What is more valuable, the experience you gather from working in a particular position or the compensation for the work you create?
Let’s first isolate each variable, in order to distinguish there contents. First, you have experience, which combines the communication and technical skills, along with the cognitive and business skills that you gather while …
Politics
You could be the hardest worker and have the most intellect in your selected field, but without strategic politics, you will not achieve your full potential. Politics, a factor that increases as company size increases, are relationship-centric. Remember always hearing “its not what you know, it’s who you know,” well that isn’t completely true. If …
Your Credibility Impacts Your Personal Brand
The term credibility essentially gravitates to those who understand the principles of marketing and apply the concepts in their lives. Credibility is what you are judged on and what your net value is based upon. It is also a measure of your comprehension of a particular field or practice. The more credibility you bring to …
How the 4 P’s Apply to Your Brand
I view this blog as a way to approach life, while integrating marketing concepts and applications. The foundation of marketing lies with the four p’s, as you may already know. If you were to sell a new product, you would start to describe the product, your convenience to your community, low price point and promotional …
The Job Market Outlook for 2007
Summary: After some initial research, it seems like the job market is further developing for 2007. If you are a graduating senior, there will be ample opportunity to acquire a desired position. The salary range for certain majors, has broadened from 2006 and expect growth for 2007. The demand for certain majors, such as IT …
Marketing is life
Ask these following questions to yourself:
Why do I choose to purchase the items or brands that I do? What creates this preference? What drives the decision making in my life? How do people perceive me and what do they base these views on? Am I being controlled by the organizations that surround me? What…Positioning yourself
Positioning is a marketing term you may often be exposed to in business. The term actually ties in multiple concepts that factor into a competitive approach that you can use to your advantage. The word touches upon differentiation and mapping out where you or your company stands relative to competitors. The example above depicts a …
Knowledge Worker
There are two types of workers: regular and knowledge. Regular employees will remain stationary and unaffected by organizational change. In this fashion, they will pass on learning new technologies and strategies in order to conduct business more efficiently. The end result of a regular employee is to become obsolete in his or her current environment. …
Point Method
Point A consists of your current knowledge base, combined with all experiences you’ve had leading up to today. Point B is your goal and cannot be attained without significant effort on your part. Each red bracket is an obstacle you must face in order to advance to point B. In life, you cannot progress from …
Spheres of Influence
Your organization is constructed so that you start on the bottom and must work your way up to the top. This is easier said than done and while you are the only person that may work to get there, you can’t possibly accomplish it all yourself. Life is about credibility, which is the way you …