Author: Dan Schawbel

Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.
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Personal Branding – A New Requirement for Graduating Seniors

Graduating seniors in both high school and college have great opportunities, yet must seek to brand themselves in order to get into the top schools and companies in the world.

More than 3.2 million students were projected to exit high school this year, the largest number since the 1970s, according to the National Center for …