Strength Weakness
brand matchupBrand Mystery

Vine, Postmortem: How to Find a Stable Platform for Your Brand

While Vine was once known as a hot video sharing platform, it is now on the verge of extinction. How can marketers identify which platforms are best for their purposes and audience?   The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs.…
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online sales
brand matchupBrand Mystery

13 Tactful Ways to Fine-Tune Your Online Brand

What’s one way you can strategically refine your digital marketing persona? The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow…
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Brand Refresh
brand matchupBrand MysteryConfidence & Appearance

7 Ways to Give Your Brand a Fresh Coat of Paint

What’s one tip for refreshing my digital brand without scaring away existing customers?

 The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start …

Relationship Networking

4 Contract Creation Tips to Avoid Disputes

Entrepreneurs are no strangers to contracts. Whether it’s an employee agreement, a lease for office space or a purchasing agreement, contracts are frequently used to outline the expectations of business partnerships or relationships.

Ideally, the contract is in place so both parties understand what’s expected of them. Contracts ensure that everyone entering into the agreement …