Personal Branding Interview: Michael Roberto
Today, I spoke with Michael Roberto, who is a professor of management at Bryant University and author of the Know What You Don’t Know. In this interview Michael talks to us about solving problems and how companies can solve problems before they even occur in the future. He also touches upon the reason why companies …
Stereotypes Can Derail Your Personal Branding
Some weeks ago, the mother of a childhood friend brought up politics to my mother during a run-in at the grocery store. “Oh, I know how you voted,” she said with a knowing smile and a wink. “You’re a good person.”
Keep in mind that despite being on friendly terms with this other woman for …
How to Create Your Personal Brand | Part 4
The first three posts in this series, explored how you can begin creating your personal brand through having a few great brainstorm sessions, organizing your thoughts by creating a web diagram, showed you how to create your own self-hosted blog with some great how-to videos and then gave some tips on how to promote your …
A Personal Branding Overview in 5 Short Video Clips
Whether you’re new to personal branding or have already built a strong brand, there’s something for everyone in the personal branding video playlist below.
The 5 clips run just over15 minutes in total. Enjoy.
The primary element in developing your personal brandWatch: Kaplan Mobray: 10Ks of Personal Branding
The 3 fundamentals of a good…How to Keep Your Brand Relevant for the Long-Term
One of the things I quickly discovered when I was learning to network (and yes, networking is a skill you can learn) is that networking isn’t a one-time event. Not only does the process of building a single relationship require multiple steps—don’t even try to go from cold to sold in one conversation—but building and …
Book Giveaway: They Don’t Teach Corporate in College
My good friend and fellow career expert and spokeswoman, Alexandra Levit, has released a revised edition to her book, They Don’t Teach Corporate in College, which is a mandatory book for any college student who has fears of graduating and stepping into a real “business” world environment. Most students that enter the workforce are unprepared …
A Simple Networking Meeting Checklist
As a consultant, I am constantly going on informational/networking meetings to convince clients to hire me. Through these experiences, I’ve learned a lot about how to conduct a networking meeting.
Here are six tips I have for managing networking meetings:
Be persistentIt’s not easy, but I get meetings with many CEOs and other executives …
Personal Branding Interview: Brian Clark
Today, I spoke with Brian Clark, who is known for his award winning Copyblogger blog. Brian has some great knowledge in the blogging arena and shares a lot of his secrets and thoughts today in this interview. He talks about the common mistakes people make when writing and commenting on blog posts, the most important …
Susan Boyle – Personal Branding Perfect Storm
If you haven’t seen the video of Susan Boyle, contestant on “Britian’s Got Talent”, you’ve been under a rock. 47+ million hits of her audition video have been recorded on YouTube and the numbers keep climbing. In five days, Susan Boyle has become a global brand. Eat your heart out…she’s accomplished in 5 days what …
When Passion Meets Expertise Your Brand Succeeds
The more and more I reflect upon how I’ve used social media to grow my own personal brand (as well as observe others), the more I’ve come to realize that there are two things that are required for success: passion and expertise. Passion is your excitement and enjoyment around a certain activity that interests you …