Personal Branding Interview: Mark Jeffries
Today, I spoke to Mark Jeffries, who former Merrill Lynch Stockbroker, turned speaker and author of The Art of Business Seduction: A 30-Day Plan to Get Noticed, Get Promoted and Get Ahead. In this interview, Mark talks about how he’s branded himself, the connection between business and dating, some job search secrets, and more.
How…A Cup of Coffee to “Personal Branding for Job Search Success”
I got a sneak peek of Joshua Waldman’s newest ebook, “Personal Branding for Job Search Success.”
Joshua is the founder of career consulting agency, Career Enlightenment. As an author, speaker, trainer and consultant, Joshua teaches technology skills that help businesses grow and job seekers get noticed.
Joshua writes, “The realities of the new job market …
Personal Branding Interview: Kathryn Hall
Today, I spoke to Kathryn Hall, who is an internationally known book publicist, and author of the forthcoming book Plant Whatever Brings You Joy: Blessed Wisdom from the Garden. In this interview, Kathryn talks about her book, things we can learn from nature, how to stay focused and not spread yourself too thin, cleaning up …
Personal Brands Can Have Logos Too
Every brand has a logo. Whether it’s a symbol; text; graphic, or a mix of these, a logo is one of the most important and distinguishing elements of a brand. Some frequently re-brand with a new or updated logo like Pepsi. Others keep their logos more consistent like United Airlines or BMW. For some brands …
Personal Branding Interview: Jim Kukral
Today, I spoke to Jim Kukral, who is a web marketer & business web coach, speaker, long-time award-winning blogger, customer evangelist, writer, online monetization expert, and author of Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue (Wiley). I contributed personal branding advice to Jim’s new book. …
Have You Chosen a Brand-Building Book Title?
Your choice of book title plays a major role in the ability of your book to build a strong and lasting personal brand. Choose the right book title, and your brand is off to a strong start.
Choose wiselyChoose the wrong title, however, and you’re just one more author still looking forward to establishing …
Save Your Online and Offline Brands from Yourself
Here at the PersonalBrandingBlog, we provide you with all sorts of tips for creating and maintaining your personal brand. But, we don’t cover often enough what you might have already done wrong and how to fix it.
OnlineTBYP (Think Before You Post)
Because the impact of any single mistake on the Internet is exponential, …
Personal Brands: Ugly Entrepreneurs
Making sausage next to a stockyard is prettier than entrepreneurs behave. Often chaotic, angry, distracted by shiny objects, chasing money, yelling at employees – let’s visit with the tribe of ugly entrepreneurs.
Vanderbilt, Carnegie, Rockefeller, and Huntington were all really ugly people. Maybe not in the face but definitely in the way they behaved toward …
Personal Branding Interview: Greg Verdino
Today, I spoke to Greg Verdino, who is vice president of strategy and solutions at Powered, and the author of MicroMarketing: Get Big Results by Thinking and Acting Small (McGraw Hill). In this interview, Greg talks about his new book, macro versus micro marketing, weighs in on the quality versus quantity debate in social media, …
Behavioral Building Blocks For A Credible Brand
Remember that first day at work after college, when you eventually got up the courage to go forage for a cup of coffee? You found the coffee machine, and there stuck on the wall was a handwritten sign reading:
YOUR MOTHER DOESN’T WORK HERE
PICK UP AFTER YOURSELF
You thought to yourself, “Pick up after …