Save Your Online and Offline Brands from Yourself
Here at the PersonalBrandingBlog, we provide you with all sorts of tips for creating and maintaining your personal brand. But, we don’t cover often enough what you might have already done wrong and how to fix it.
OnlineTBYP (Think Before You Post)
Because the impact of any single mistake on the Internet is exponential, …
Personal Brands: Ugly Entrepreneurs
Making sausage next to a stockyard is prettier than entrepreneurs behave. Often chaotic, angry, distracted by shiny objects, chasing money, yelling at employees – let’s visit with the tribe of ugly entrepreneurs.
Vanderbilt, Carnegie, Rockefeller, and Huntington were all really ugly people. Maybe not in the face but definitely in the way they behaved toward …
Personal Branding Interview: Greg Verdino
Today, I spoke to Greg Verdino, who is vice president of strategy and solutions at Powered, and the author of MicroMarketing: Get Big Results by Thinking and Acting Small (McGraw Hill). In this interview, Greg talks about his new book, macro versus micro marketing, weighs in on the quality versus quantity debate in social media, …
Behavioral Building Blocks For A Credible Brand
Remember that first day at work after college, when you eventually got up the courage to go forage for a cup of coffee? You found the coffee machine, and there stuck on the wall was a handwritten sign reading:
YOUR MOTHER DOESN’T WORK HERE
PICK UP AFTER YOURSELF
You thought to yourself, “Pick up after …
A Cup of Coffee to Your Personalized Email Campaign
At some point over the next year – whether you own a small business, run a website, sell professional services, or are looking to get hired for a gig or full time employment – people you don’t regularly communicate with will be ready to “buy.”
So—when they are ready, will you be top of mind?…
Advance Your Personal Brand and Let Content Persuade
Personal branders know objections and resistance are a part of the personal branding process and there are many great resources that detail strategies for handling objections. Many of these strategies focus on how to handle objections verbally in either face to face encounters or over the phone. There is much less thought leadership on how …
Which Social Networking Platform Should An Entrepreneur Brand Themself On?
As I’ve discussed in the past, to help build a brand for an entrepreneur, entrepreneurs should explore blogging, social networking, and creative cover letters and resumes. In this post, I’ll help to evaluate the various social networking platforms an entrepreneur can use to build a brand on:
Facebook: With Facebook, an entrepreneur can create a …
How to Design Contagious Presentation Slides
If you want to learn more about the science of delivering contagious presentations, be sure to download the eBook now and register for the August 19th Science of Presentations webinar.
Anyone who is working on developing a personal brand probably gives a number of presentations and they want people to talk about them. Tweets and …
Branding the Cast of Jersey Shore
What started off as a guilty pleasure has now grown in to a cultural phenomenon. Whether its influence on our culture is positive or negative is still to be determined; however, I must admit that MTV and the cast of Jersey Shore have done a pretty damn good job branding not only the show, but …
10 Ways to Building Your Personal Brand Story
You’re looking to build your personal brand but don’t know where to start. First thing is first. You must first have a story. Your life story, your professional story, whatever story is most relevant to establishing your personal brand.
Chapter 1:
The beginning is where you take the time to define yourself. Where did you …